Search results for "women leading change"

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The full-stack marketer mindset
Apr 29, 2016
Julian Chow

The full-stack marketer mindset

Amid much discussion of skill sets, we don't hear much about the marketer's mindset. But a few adjustments to the latter can make a big difference, writes Julian Chow.

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IDEA: A framework for content development
Feb 17, 2015
Julian Chow

IDEA: A framework for content development

Creating content is easy. Creating effective content is not. Julian Chow of Text100 Singapore posits a 4-step methodology to help.

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