Search results for "women leading change"

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Exclusive Q&A: Mars CMO Andrew Clarke on transparency, fighting for your agencies
Feb 2, 2017
Douglas Quenqua

Exclusive Q&A: Mars CMO Andrew Clarke on transparency, fighting for your agencies

In his first interview, the chief marketing and customer officer gets tough on digital visibility and explains why BBDO's Snickers work is "the best of Mars."

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Former MSLGroup China CEO files gender discrimination suit against Publicis
Jan 31, 2017
Douglas Quenqua

Former MSLGroup China CEO files gender discrimination suit against Publicis

Faith Brewitt, former head of Greater China for MSLGroup, has filed a lawsuit saying she was denied the time and basic tools to do her job.

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How advertising failed Hillary Clinton
Nov 9, 2016
Douglas Quenqua

How advertising failed Hillary Clinton

She had a US$100 million advantage and Madison Avenue's coolest kids in her corner. And yet...

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Saatchi's Roberts placed on leave for comments on gender diversity
Jul 31, 2016
Douglas Quenqua

Saatchi's Roberts placed on leave for comments on gender diversity

'Behavior like this is simply unacceptable in our Groupe," says Arthur Sadoun, CEO of Publicis Communications, in an internal memo.

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ANA is missing the big picture, says GroupM's Rob Norman
Jun 14, 2016
Douglas Quenqua

ANA is missing the big picture, says GroupM's Rob Norman

Transparency report implies "there is something wrong with agencies being rewarded" for making investments and taking risks, writes the chairman of GroupM North America.

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7 keys to CMO Bruce McColl's success at Mars
May 2, 2016
Douglas Quenqua

7 keys to CMO Bruce McColl's success at Mars

Fewer, better ads; creative freedom for agencies; AOR relationships; and research, research, research.

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The invisible women of agency PR
Mar 21, 2016
Douglas Quenqua

The invisible women of agency PR

An unseen army of mostly female publicists keeps adland's racist jokes and bad behavior under wraps. What does the JWT suit say about their plight?

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Meet the little-known CMO atop a global confectionary giant
Mar 3, 2016
Douglas Quenqua

Meet the little-known CMO atop a global confectionary giant

Irish transplant Orla Mitchell is quietly driving innovation for brands like Doublemint and Skittles at Wrigley.

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The 7 CES products marketers need to know about
Jan 11, 2016
Douglas Quenqua

The 7 CES products marketers need to know about

Campaign US asked media and tech experts which products from Vegas they would be talking to their clients about this week.

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Q&A: New CEO Brian Lesser on GroupM's digital reinvention
Nov 8, 2015
Douglas Quenqua

Q&A: New CEO Brian Lesser on GroupM's digital reinvention

"I wouldn't be taking the job if I didn't have plans to do it better," says former Xaxis CEO.

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Pedigree 'Feed the Good': How one idea is being interpreted around the world
Sep 28, 2015
Jenny Chan 陳詠欣, Douglas Quenqua

Pedigree 'Feed the Good': How one idea is being interpreted around the world

It took Pedigree and BBDO more than a year to find the tagline. This is what happened to it next.

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SC Johnson awards $600 million global media buying to PHD
May 14, 2015
Douglas Quenqua

SC Johnson awards $600 million global media buying to PHD

NEW YORK - SC Johnson on Thursday chose to consolidate its media business, awarding its $600 million global media-buying account to Omnicom Group’s PHD.

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