The brand has vowed to reduce greenhouse gas emissions from its operations.
AOR appointment will led from Paris and include animation, activation and communication for ALL (Accor Live Limitless).
Research conducted by Have Her Back Consulting reveals how women and men rate gender equity efforts in their workplace.
'I am not aggressive -- I am passionate.'
It's 2018, but social conditioning means sex is still taboo. Brands won't touch the subject, which experts say could be a massively missed opportunity.
The founder is calling on media shops to step up and help normalize real world sex.
The brand's history is a treasure trove of cultural relevance. With the right marketing and data-leverage, there's no reason why it can't be bigger than Nike.
Reebok's new marketing head talks of 'less is more' and his drive for retail to be a genderless world
Between the launch of its new membership program, a creative agency shakeup and even some PR-tear-inducing headlines about Beyoncé, it's been a busy year for Reebok.
'The discipline of marketing has changed radically, and the campaign we have developed celebrates this shift and challenges perceptions.'
Industry experts weigh in on the potential impact of Scott Kauffman's departure.
But US industry survey also finds percentage of ethnic diversity is still dangerously low, only filling 12% of CMO roles.
Glass: The Lion for Change, Innovation Lions and Titanium Lions Shortlists announced ahead of the festival.
The COO touches on everything from business mistakes made to whether or not the giant should be broken up and personal resilience built in the wake of her husband's passing.
Publicis picks up slice of media, including Hong Kong, and retains creative following a ten-year relationship.
The CEO admitted a 'mistake' was made hiring former Droga5 CCO Ted Royer.
It comes after the IPG shop fired Jeremy Perrott in the lead up to Cannes last year.
Accenture Interactive CEO Brian Whipple and Droga5 founder David Droga share plans after the consultancy juggernaut bagged the creative powerhouse.
Jim Moser will be chairman in Europe, while St. John Walshe is elevated to Americas CEO.
'By handing Royer the mic, you disempowered attendees in the audience who would have otherwise chosen not to attend his talk.'
Creativity and diversity-powered shops are leaving stifled and opaque agencies in their wake.