Now is the right time for marketers to step up and act on the controversial issue of diversity in the workforce and the work - they have the real power to effect change.
Whether or not it cares to admit it, the ad industry has a problem portraying disability. Just look at your TV screens for evidence. So how can it go about breaking the last taboo and being more representative?
Ad agencies are not about to be replaced by robots, but the creative agency model is now in ER. How should agencies be evolving and what are clients going to be looking for in the coming years?
By worshipping at the altar of youth, adland will struggle to move forward. Other creative industries do not have this problem, Sir John Hegarty tells Campaign.
UK will lead the work for the February 2018 games.
Pelle Sjoenell, the executive creative director of BBH Los Angeles, is to become the worldwide chief creative officer of the Bartle Bogle Hegarty Group.
A survey of client-side marketers in APAC finds out how brands are developing their content marketing strategies.
The incident has identified all kinds of tools and tactics that are relevant to the advertising industry.
AKQA's chief creative officer is aiming for category-defining work as he takes on James Hilton's global role.
GLOBAL - Heineken has ended its global relationship with Wieden+Kennedy on the Heineken and Desperados brands.
Mini, the car brand owned by BMW, has launched a review of its global creative agency requirements.
Grey EMEA boss David Patton is joining sister WPP agency Y&R as global president to help rejuvenate the creative network.
Bolloré already owns 36.2 percent of Havas and is offering to buy a controlling interest by January 2015.