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Rule change to boost Taiwan's agencies
May 12, 2009
Glenn Smith

Rule change to boost Taiwan's agencies

TAIPEI - Taiwanese agencies have welcomed the prospect of a longstanding ban on Chinese brands advertising in the country being lifted.

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Taiwan channels over-step product placement limits
Nov 4, 2008
Glenn Smith

Taiwan channels over-step product placement limits

TAIPEI - Hard-pressed Taiwanese TV broadcasters are testing the legal limits of product placement in programmes, and are facing fines from the island's National Communications Commission (NCC).

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Sector Insight... Beautiful skin cuts deep into Japanese wallets
Apr 22, 2009
Glenn Smith

Sector Insight... Beautiful skin cuts deep into Japanese wallets

With 22 per cent of Japanese over 65, the older consumer is a lucrative market for the skincare industry.

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Taiwan set to overhaul terrestrial TV
Oct 8, 2009
Glenn Smith

Taiwan set to overhaul terrestrial TV

TAIPEI - Terrestrial TV stations may soon disappear from some households in Taiwan due to a new move by the National Communications Commission (NCC).

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Sector Insight... Japanese duo battle for Indonesia's bike sector
Oct 29, 2009
Glenn Smith

Sector Insight... Japanese duo battle for Indonesia's bike sector

Honda and Yamaha are spending aggressively to maintain their dominance of the motorcycle category.

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Sector Insight... Koreans show enduring passion for cosmetics
Dec 10, 2009
Glenn Smith

Sector Insight... Koreans show enduring passion for cosmetics

The sector has been a rare bright spot in Korea's ad market this year, but consumer spend is polarising

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Sector Insight... Japanese tobacco giants focus on point-of-sale
Oct 15, 2008
Glenn Smith

Sector Insight... Japanese tobacco giants focus on point-of-sale

British American Tobacco's (BAT) decision to consolidate activation marketing for its Japanese brands with Ogilvy Action highlighted the complexities of marketing cigarette brands in what remains one off the most lax tobacco regulation regimes in the developed world.

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Feature... The consumer connection
Aug 12, 2008
Glenn Smith

Feature... The consumer connection

Hands-on consumer experiences are driving sales in the region across an increasing variety of retail formats.

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Sector Insight... Small cars drive India's motor industry growth
May 6, 2009
Glenn Smith

Sector Insight... Small cars drive India's motor industry growth

With one of the lowest car-ownership rates in the developing world, the market is there for the taking.

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Sector Insight... 'Big four' eye growth in China delivery market
Nov 16, 2009
Glenn Smith

Sector Insight... 'Big four' eye growth in China delivery market

UPS, DHL, FedEx and TNT have been cutting Chinese adspend despite ambitious plans to expand.

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Sector Insight... Innovation backfires for Japanese beer giants
Jun 3, 2009
Glenn Smith

Sector Insight... Innovation backfires for Japanese beer giants

Beer sales are in decline, but the fall in the market's value has been hastened by its leading brands.

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Sector Insight... Taiwan electronics retailers eye state hand-out
Dec 10, 2008
Glenn Smith

Sector Insight... Taiwan electronics retailers eye state hand-out

Taiwan's retailers of 3C - local shorthand for computers, communications and consumer electronics - eagerly await the passing of a bill that will begin putting NT$3,600 (US$108) shopping vouchers in the pockets of every Taiwan citizen before Chinese New Year.

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Japan's pet food sector: Growing sales volume despite waning ad spend
Mar 8, 2010
Glenn Smith

Japan's pet food sector: Growing sales volume despite waning ad spend

Adspend has fallen dramatically as brands struggle to mark their territory in a blossoming pet food sector.

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Downturn drives home the green auto agenda
Nov 26, 2008
Glenn Smith

Downturn drives home the green auto agenda

Growth in car sales in Asia is beginning to drop, but changing consumer attitudes may signal a new opportunity for car brands which are gentler on the environment and the pocket.

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Sector Insight... Singapore's telco trio look to data and tourists
Jun 17, 2009
Glenn Smith

Sector Insight... Singapore's telco trio look to data and tourists

The city-state's three operators seek to grow market share by turning their focus to the pre-paid consumer.

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Sector Insight... OTC drugs market enjoys steady growth in China
May 20, 2009
Glenn Smith

Sector Insight... OTC drugs market enjoys steady growth in China

Medication bought over the counter is cheaper and often the only option for some Chinese consumers.

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Live Issue... Luxury brands face rise of second-hand market
May 20, 2009
Glenn Smith

Live Issue... Luxury brands face rise of second-hand market

Luxury lovers are responding to recession by buying goods at second-hand stores or just renting them.

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A Price on Creative
Sep 14, 2009
Glenn Smith

A Price on Creative

Will performance-based pay hinder creative or lead to effectiveness?

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MAA advises local broadcasters to amend TV prices in Taiwan
Apr 29, 2010
Glenn Smith

MAA advises local broadcasters to amend TV prices in Taiwan

TAIPEI - Taiwan's media agency association, MAA, has issued a letter to the island's terrestrial and cable TV associations requesting that local TV broadcasters review and perhaps amend their pricing practices.

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Live Issue... Luxury watches find booming market in China
Sep 16, 2009
Glenn Smith

Live Issue... Luxury watches find booming market in China

Newly affluent Chinese men are purchasing high-end watches to act as symbols of their social status.

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