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CES Asia 2016: Why should marketers care?
May 11, 2016
Evelina Lye

CES Asia 2016: Why should marketers care?

Technology shows like CES are useful to helping marketers understand the future of consumer habits. Now in its second year, CES Asia is now taking up roughly the size of four soccer fields.

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Technology mindfulness and the ethics of data: SXSW takeaways
Mar 23, 2015
Evelina Lye

Technology mindfulness and the ethics of data: SXSW takeaways

SXSW is an absolute beast of a festival, gathering over 18,000 people from around the world for the SXSWi element alone. With hundreds of sessions over five days, and daily painstaking decisions about what to see (first world problem), here are four points that struck Evelina Lye of SapientNitro.

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