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Criteo announces partnership with Tugo and airlines on Vietnam travel
Apr 12, 2019
Staff Reporters

Criteo announces partnership with Tugo and airlines on Vietnam travel

Criteo will provide retargeting to help Tugo reach customer to offer Vietnam tours with flights from Vietnam Airlines, Air China, Singapore Airlines, Brunei Airlines and Qatar Airways.

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MullenLowe Vietnam changes ownership
Feb 13, 2019
Matthew Miller

MullenLowe Vietnam changes ownership

Former CEO of J Walter Thompson Vietnam buys out agency, which will be renamed MullenLowe Mishra.

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Vietnam: young, vibrant and on the move
Sep 10, 2018
Nielsen

Vietnam: young, vibrant and on the move

With strong economic growth and a highly connected populace, although companies still need to implement the right strategy for rural as well as urban consumers.

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Vietnam's top local brands
Sep 10, 2018
Staff Reporters

Vietnam's top local brands

We asked in-market experts to explain the secrets of success for Vinamilk and Viettel.

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Vietnam's top mobile-friendly brands
Sep 10, 2018
Staff Reporters

Vietnam's top mobile-friendly brands

We asked in-market experts for insight into the success of the mobile brands favoured in Vietnam.

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Vietnam's top 100 brands of 2018
Sep 10, 2018
Matthew Miller

Vietnam's top 100 brands of 2018

Unusually strong movement within the top 10 indicates growing spending power, but some other changes are less explicable.

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Vinpearl: An events paradise in Vietnam
Jan 12, 2018
Staff Writer

Vinpearl: An events paradise in Vietnam

Vinpearl’s collection of five-star beachside resorts offers corporate groups stunning locations for events.

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Hotel Indigo brand to debut in Vietnam
Jan 26, 2018
Staff Reporters

Hotel Indigo brand to debut in Vietnam

Hotel Indigo Saigon The City will open its doors in 2019.

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Vietnam Young Spikes announces jury
Jul 12, 2017
Staff Writer

Vietnam Young Spikes announces jury

Executives from Ki Saigon, ClickMedia and PublicisOne to head up 3 categories of the competition: integrated, digital and media.

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Chang Beer spotlights Vietmax, Wowy, other Vietnam hip-hop artists
May 23, 2018
Staff Reporters

Chang Beer spotlights Vietmax, Wowy, other Vietnam hip-hop artists

Iris Singapore campaign for Chang Beer includes a 10-minute Vice documentary and a series of live events.

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Four Vietnam marketing myths, busted
Jul 12, 2017
Babar Khan Javed

Four Vietnam marketing myths, busted

Nielsen dispels four misconceptions about the rural market, addressing common concerns of CMOs and distribution partners.

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2017 Vietnam Young Spikes announces winners
Aug 4, 2017
Staff Reporters

2017 Vietnam Young Spikes announces winners

The awards ceremony took place last Friday.

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MullenLowe to direct Vietnam operations from Singapore
May 11, 2017
Matthew Miller

MullenLowe to direct Vietnam operations from Singapore

Singapore CEO Shannon Cullum adds the country to his remit in an "exciting restructuring".

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Light Reaction switches on in Vietnam
Oct 4, 2016
Gabey Goh

Light Reaction switches on in Vietnam

Newest office in Southeast Asia expands presence to 32 markets globally.

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Vietnam Young Spikes 2017 opens for entries
Jun 14, 2017
Staff Reporters

Vietnam Young Spikes 2017 opens for entries

Online registration is now open.

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Thoughtful Media fires three of its senior management team, alleges fraud after Vietnam and Thailand audit
Apr 23, 2018
David Blecken, Robert Sawatzky

Thoughtful Media fires three of its senior management team, alleges fraud after Vietnam and Thailand audit

LA-based multinational network accuses Mark Ingrouille, Le Ngoc Linh and Tran Trung Kien of fraud, embezzlement, breach of contract, and breach of duty. Ingrouille refutes allegations.

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Vietnam video: Power rests with the young
Jul 20, 2016
Staff Reporters

Vietnam video: Power rests with the young

A new generation of creators and consumers are gaining media influence in Vietnam.

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Vietnam deep dive: Beyond Hanoi & Ho Chi Minh City
Nov 27, 2017
Gerardine Donough-Tan

Vietnam deep dive: Beyond Hanoi & Ho Chi Minh City

Following the APEC Leaders Summit, we visit Vietnam to unearth some hidden event gems.

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Q&A: Local versus global brands in Vietnam
Jul 3, 2017
Rick Boost

Q&A: Local versus global brands in Vietnam

We asked five in-market experts for their take on the prospects for local versus global brands in Vietnam

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Dentsu sets up Techno Camp in Vietnam
Mar 24, 2017
Faaez Samadi

Dentsu sets up Techno Camp in Vietnam

Dentsu Techno Camp is intended to help develop the network’s digital capabilities.

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