Search results for "event marketing"

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Rising Stars: 2019's class of upcoming talent in events and experiential marketing
Jul 10, 2019
Staff Reporters

Rising Stars: 2019's class of upcoming talent in events and experiential marketing

Presenting our first-ever list of promising talent in events and experiential marketing, as chosen by the editorial team of Campaign Asia-Pacific.

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Event Marketing Awards 2019 winners revealed
Mar 19, 2019
Staff Reporters

Event Marketing Awards 2019 winners revealed

The full list of winners from the gala night in Hong Kong.

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Event Marketing Awards 2019 shortlist revealed
Mar 1, 2019
Staff Reporters

Event Marketing Awards 2019 shortlist revealed

After a rigorous round of judging from our esteemed panel, we are proud to reveal this year's shortlist.

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Event Marketing Awards 2019: Now open for entries
Oct 16, 2018
Staff

Event Marketing Awards 2019: Now open for entries

The Event Marketing Awards recognise companies applying best practice to the creation, planning, production and management of innovative and successful events in Asia-Pacific. Entry deadline: January 7.

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Event Marketing Awards open for entries
Feb 28, 2018
Staff

Event Marketing Awards open for entries

The awards recognise companies applying best practices to the creation, planning, production and management of innovative and successful events in Asia-Pacific. Enter by 9 April.

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Event Marketing Awards contenders list released
May 11, 2018
Staff Reporters

Event Marketing Awards contenders list released

The awards will be presented on June 6 in Hong Kong.

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Photos: Event Marketing Awards in Hong Kong
Jun 7, 2018
Staff Reporters

Photos: Event Marketing Awards in Hong Kong

Auditoire China won Experiential Marketing Agency of the Year and Marine Debatte of BI Worldwide was named the Event Person of the Year last night in Hong Kong's Eaton Club.

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Havas announces moves in CRM, events, performance marketing
Jun 21, 2018
Matthew Miller

Havas announces moves in CRM, events, performance marketing

Yannick Bolloré discussed the creation of Havas Events and CRM-specialist Havas Helia, as well as the expansion of the Edge Performance Network and the Annex.

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Enter the Event Marketing Awards
Apr 13, 2017
Staff Reporters

Enter the Event Marketing Awards

The awards, presented by CEI Asia and Campaign Asia-Pacific, honour the best in Greater China's MICE industry.

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Event Marketing Awards winners announced
May 31, 2017
Staff Reporters

Event Marketing Awards winners announced

The awards, presented by CEI Asia and Campaign Asia-Pacific, honour the best in Greater China's MICE industry.

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Haymarket extends coverage of business events into global brands Campaign and C&IT
Jun 27, 2019
Staff

Haymarket extends coverage of business events into global brands Campaign and C&IT

Haymarket Media is fully integrating CEI into the Campaign and C&IT brands.

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Save the date: tuning in to seasonal events
Nov 16, 2018
Rashmi Paul

Save the date: tuning in to seasonal events

Advice from a media buying platform on how advertisers can take better advantage of media around their seasonal offers.

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Event marketing: How CES has tailored its approach for Asia
Mar 18, 2016
Gabey Goh

Event marketing: How CES has tailored its approach for Asia

SINGAPORE - When it comes to marketing CES in Las Vegas, the Consumer Technology Association enjoys a tried-and-true method established over the event’s 50-year history. But what about CES Asia in Shanghai, which is coming up on its second event this May? Show director John Kelley shares some lessons learnt with Campaign Asia-Pacific.

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CES: What industry leaders took away from the 2019 event
Jan 15, 2019
Lindsay Stein

CES: What industry leaders took away from the 2019 event

Leaders from R/GA, GroupM, McCann, Unruly, and Wunderman Thompson pick the highlights and most overhyped elements from this year's show.

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Chinese brands waking up to the power of sports marketing
Jun 26, 2019
Surekha Ragavan

Chinese brands waking up to the power of sports marketing

To leverage sports properties, it’s important for Chinese brands to think beyond the stoppage time of a match by considering the entire ecosystem of the sport they’re investing in.

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Singapore the Silicon Valley of marketing: Accenture
Jul 2, 2019
Staff Reporters

Singapore the Silicon Valley of marketing: Accenture

New study interviewing business leaders highlights Singapore as the global marketing hub of the future.

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Macau
May 28, 2018
Olivia Parker

Macau "unbeatable" as business events destination – for now

Delegate numbers are way up and a spate of anticipated new hotels are about to open.

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Economic boost from business events in Melbourne rises 25%
Aug 22, 2018
Staff Writer

Economic boost from business events in Melbourne rises 25%

The Melbourne Convention Bureau reported what it called a record-breaking achievement for the 2017/2018 financial year.

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Email “still an alpha channel” for marketing
Jun 19, 2019
Faaez Samadi

Email “still an alpha channel” for marketing

Still one of the most effective channels, email should still get as much attention as other marketing mediums, according to marketing heads at Toyota and JAM Direct.

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Apple marketing VP:
Jun 22, 2019
Campaign India Team

Apple marketing VP: "Simplicity is not simple"

Tor Myhren explains to a packed crowd in Cannes why being simple is hard

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