Search results for "event marketing"

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G2 Seoul appointed by CGV theatres in Korea
Apr 1, 2010
Kate Nicholson

G2 Seoul appointed by CGV theatres in Korea

SEOUL - G2 Seoul has been appointed to the CGV theatres account and is tasked with handling overall visual communications for the brand nation-wide.

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Facebook admits anti-Google PR campaign
May 13, 2011
Kate Nicholson

Facebook admits anti-Google PR campaign

GLOBAL - Facebook has admitted hiring top public relations firm Burson Marsteller to spread negative articles about Google in the US press.

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Yahoo restructures leadership; Ken Mandel takes on APAC role
Mar 22, 2010
Kate Nicholson

Yahoo restructures leadership; Ken Mandel takes on APAC role

ASIA-PACIFIC - Yahoo has announced staff changes to strengthen its Asia-Pacific leadership team.

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Apple vs Microsoft: The race is on
Jun 7, 2010
Kate Nicholson

Apple vs Microsoft: The race is on

GLOBAL - Microsoft's chief executive Steve Ballmer has fought back against Apple's claims that the iPad tablet will take the place of the PC, declaring that "the race is on".

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Mediabrands promotes Daniel Simon to COO
May 3, 2011
Kate Nicholson

Mediabrands promotes Daniel Simon to COO

ASIA-PACIFIC - Mediabrands has appointed Daniel Simon to COO of Asia at UM and Initiative.

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UPDATE: Publicis Modem wins LG Mobile's digital creative account in China
Feb 25, 2010
Anita Davis, Kate Nicholson

UPDATE: Publicis Modem wins LG Mobile's digital creative account in China

SHANGHAI - Publicis Modem has scooped the digital creative business for LG Mobile in China.

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Dutch Lady appoints Arachnid and Slipknot to Friso CRM account in Malaysia
Jul 6, 2010
Kate Nicholson

Dutch Lady appoints Arachnid and Slipknot to Friso CRM account in Malaysia

KUALA LUMPUR - Dutch Lady has handed the CRM account for its Friso infant milk powder brand in Malaysia to Arachnid Group’s sister agencies – Slipknot and Arachnid.

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Dutch Lady appoints Arachnid and Slipknot to Friso CRM account in Malaysia
Jul 5, 2010
Kate Nicholson

Dutch Lady appoints Arachnid and Slipknot to Friso CRM account in Malaysia

KUALA LUMPUR - Dutch Lady has handed the CRM account for its Friso infant milk powder brand in Malaysia to Arachnid Group’s sister agencies – Slipknot and Arachnid.

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Asian agencies among World's Leading Agencies 2011 : Campaign UK
Apr 14, 2011
Kate Nicholson

Asian agencies among World's Leading Agencies 2011 : Campaign UK

ASIA-PACIFIC - Asian agencies have featured highly in Campaign UK's list of the World's Leading Independent Agencies 2011.

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Mediabrands appoints APAC research and tools manager
Mar 30, 2011
Kate Nicholson

Mediabrands appoints APAC research and tools manager

ASIA-PACIFIC - Mediabrands has appointed Ashley Nin as research and tools manager for Asia-Pacific.

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HTC launches Asia-Pacific media pitch
Jul 2, 2010
Kate Nicholson

HTC launches Asia-Pacific media pitch

ASIA-PACIFIC - Taiwanese smartphone manufacturer HTC has called a pitch for its regional integrated activation business.

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HTC launches Asia-Pacific media pitch
Jun 30, 2010
Kate Nicholson

HTC launches Asia-Pacific media pitch

ASIA-PACIFIC - Taiwanese smartphone manufacturer HTC has called a pitch for its regional integrated activation business.

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Isobar makes key regional hires
May 4, 2011
Kate Nicholson

Isobar makes key regional hires

ASIA-PACIFIC - Isobar Asia-Pacific has made a number of significant promotions to accelerate its global strategy in Asia.

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OgilvyOne appoints regional ECD
Feb 18, 2011
Kate Nicholson

OgilvyOne appoints regional ECD

ASIA-PACIFIC – OgilvyOne has appointed AKQA's group creative director John Jakubowsk as its regional ECD.

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Geolocation: Web giants Google and Facebook want in
Apr 13, 2010
Kate Nicholson

Geolocation: Web giants Google and Facebook want in

As geolocation heats up, all eyes are on three rival start-ups, Foursquare, Gowalla and BrightKite, while web giants including Twitter, Yelp, Google and Facebook make sure they get a slice of this new digital trend.

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Ogilvy wins big in SEA at 2010 Agency of the Year Awards
Dec 15, 2010
Kate Nicholson

Ogilvy wins big in SEA at 2010 Agency of the Year Awards

SINGAPORE - Agency Head of the Year, Creative Agency of the Year and Digital Agency of the Year for the Southeast Asia region all went to Ogilvy in Singapore at the 2010 Agency of the Year Awards held in the Lion City last night.

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Omnicom dominates in Greater China at 2010 Agency of the Year Awards
Dec 15, 2010
Kate Nicholson

Omnicom dominates in Greater China at 2010 Agency of the Year Awards

SINGAPORE - Omnicom Group agencies DDB China Group, PHD and Tribal DDB, all based in Shanghai, each walked away with Agency of the Year for the Greater China region in their respective categories at the 2010 Agency of the Year Awards held in Singapore last night.

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New McCann Worldgroup chief Michael McLaren vows to boost digital
Aug 27, 2009
Kate Nicholson

New McCann Worldgroup chief Michael McLaren vows to boost digital

ASIA-PACIFIC - Incoming McCann Worldgroup Asia-Pacific chief Michael McLaren has vowed to raise the network's digital performance.

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Apple steals Microsoft's crown: The end of an era?
May 28, 2010
Kate Nicholson

Apple steals Microsoft's crown: The end of an era?

GLOBAL - Apple has overtaken long-time rival Microsoft to become the world's largest technology company. As the brand takes its crown as the king of the tech industry, analysts say it's because the company has found the balance between innovative technology and consumer understanding.

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BrandKarma.com puts brand behaviour under the microscope online
May 28, 2010
Kate Nicholson

BrandKarma.com puts brand behaviour under the microscope online

New website BrandKarma.com attempts to ensure that what goes around comes around for the world's biggest brands.

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