Search results for "event marketing"

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Saxo Capital Markets appoints Profero to digital account
Sep 27, 2009
Asiya Bakht

Saxo Capital Markets appoints Profero to digital account

SINGAPORE - Saxo Capital Markets has hired Profero as its digital agency-of-record.

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PHD Australia launches performance marketing group
Nov 12, 2009
Asiya Bakht

PHD Australia launches performance marketing group

SYDNEY- PHD Australia has created a new department called performance marketing group which will be led by online strategist Ali Parsyar (pictured).

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Profile... Nokia's Agarwal moves mobile marketing forward
Sep 14, 2009
Asiya Bakht

Profile... Nokia's Agarwal moves mobile marketing forward

While mobile spend in Asia remains dismally low, the head of Nokia Interactive is convinced of its potential.

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Universal McCann Malaysia appoints Neeraj Gulati as head of social marketing
Mar 14, 2010
Asiya Bakht

Universal McCann Malaysia appoints Neeraj Gulati as head of social marketing

KUALA LUMPUR - UM Malaysia hired Neeraj Gulati (pictured) as the leader of its social marketing services.

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VIDEO: MMA on why there are more mobile phones than toothbrushes in the world
Apr 28, 2010
Asiya Bakht

VIDEO: MMA on why there are more mobile phones than toothbrushes in the world

SINGAPORE - A statistic quoted at the recently concluded Mobile Marketing Association (MMA) Forum in Singapore stated there are more mobile phones than there are toothbrushes globally and more mobile phone than toilets in India. Media spoke to four experts at the event for their opinion on the matter.

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Google announces top searches for Singapore
Dec 11, 2008
Asiya Bakht

Google announces top searches for Singapore

SINGAPORE - SingTel is Singapore's more searched telco when compared to StarHub and M1, while KFC is the country's most searched fast food brand when compared to McDonald's and Pizza Hut.

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Emmanuel Alix joins InMobi as VP and MD for Asia Pacific
Nov 22, 2009
Asiya Bakht

Emmanuel Alix joins InMobi as VP and MD for Asia Pacific

SINGAPORE - Emmanule Allix (pictured), the former MD of Pudding Media, has joined mobile ad network InMobi, as vice-president and managing director for Asia-Pacific.

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SpongeBob reaches Chinese web
May 31, 2009
Asiya Bakht

SpongeBob reaches Chinese web

BEIJING - Nickelodeon has launched a Chinese-language website for its popular animation character SpongeBob Squarepants.

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Mount Faber Leisure Group appoints Interakt to revamp its website
Feb 2, 2010
Asiya Bakht

Mount Faber Leisure Group appoints Interakt to revamp its website

SINGAPORE - Interakt, a full service communications company headquartered in Singapore, has been appointed by Mount Faber Leisure Group to revamp its web presence.

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Online media exchange sees $2 million transactions in September
Oct 7, 2009
Asiya Bakht

Online media exchange sees $2 million transactions in September

MUMBAI - Last Minute Media, the owner of www.lastminuteinventory.com, which claims to be the world's first online media trading exchange, have announced that the portal hosted media transactions worth over US$2 million in September alone.

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Danone pitches Aqua's digital business in Indonesia
Nov 2, 2009
Asiya Bakht

Danone pitches Aqua's digital business in Indonesia

JAKARTA - French food and drink giant Danone has called a digital pitch for its mineral water brand Aqua in Indonesia, and three agencies - OgilvyOne, Initiative and MPG - are believed to vying for the business.

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Tequila Singapore wins regional Castrol brief
Nov 30, 2008
Asiya Bakht

Tequila Singapore wins regional Castrol brief

SINGAPORE- Tequila Singapore has been awarded the regional database marketing brief for BP Castrol after a five-way pitch.

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IAB Report: The true extent of Singapore's digital spend
Jun 1, 2010
Asiya Bakht

IAB Report: The true extent of Singapore's digital spend

Prior to its recent release, IAB's report on Singapore's online advertising revenue was being touted as a landmark development for the advertising industry, in that it would be the first attempt to quantify the country's digital spend. The eventual results made for interesting reading.

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BBDO/Proximity Asia announces alliance with MobileBehavior
Mar 23, 2009
Asiya Bakht

BBDO/Proximity Asia announces alliance with MobileBehavior

SINGAPORE - BBDO/Proximity and MobileBehavior have entered into an alliance that will offer clients of both Omnicom-owned agencies an integrated mobile marketing arm.

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Rapp India appoints Venkat Mallik as president
Aug 18, 2009
Asiya Bakht

Rapp India appoints Venkat Mallik as president

NEW DELHI - Rapp India has appointed Venkat Mallik (pictured) as the president of its India operations.

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Sony Ericsson launches global push for James Bond's latest phone
Oct 20, 2008
Asiya Bakht

Sony Ericsson launches global push for James Bond's latest phone

LONDON - Sony Ericsson is launching a global digital campaign to promote its association with the upcoming James Bond film Quantum of Solace to be released worldwide in November.

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Leo Burnett Kreasindo strengthens digital with Arc Worldwide hires
Aug 16, 2009
Asiya Bakht

Leo Burnett Kreasindo strengthens digital with Arc Worldwide hires

JAKARTA - Leo Burnett Kreasindo has strengthened its online brand-building capabilities with senior-level hires at its marketing services arm Arc Worldwide Indonesia.

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Malaysia's National Broadband promotion body invites 22 agencies
Apr 13, 2009
Asiya Bakht

Malaysia's National Broadband promotion body invites 22 agencies

KUALA LUMPUR - National Broadband Plan, a body developed by Malaysia's Ministry of Energy, Water and Communications and the Malaysian Communications and Multimedia Commission (MCMC), has invited 22 agencies to pitch for a project.

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Live Issue... Tesco uses Thailand as test-bed for internet shopping
Nov 29, 2009
Asiya Bakht

Live Issue... Tesco uses Thailand as test-bed for internet shopping

The grocer is planning to expand its online retail service in Asia.

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Tribal DDB appoints Nik Lim as GM
Feb 5, 2009
Asiya Bakht

Tribal DDB appoints Nik Lim as GM

KUALA LUMPUR - Tribal DDB Worldwide's Foetus Group, has appointed Nik Lim (pictured) as its general manager in Malaysia.

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