Search results for "event marketing"

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Nike hoops stars 'stand up' as Olympics approaches
Aug 3, 2008
Arun Sudhaman

Nike hoops stars 'stand up' as Olympics approaches

SHANGHAI - Nike's Olympics ambush campaign is to begin in earnest with the unveiling of a major experiential marketing programme today featuring four stars of the US Men's Basketball team: Kobe Bryant, LeBron James, Chris Paul and Carmelo Anthony.

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Top management shuffle at Text 100
Jul 23, 2008
Arun Sudhaman

Top management shuffle at Text 100

ASIA-PACIFIC - Text 100 has kicked off a series of changes to its Asia-Pacific management structure.

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Edelman Digital bolsters global team
Dec 17, 2009
Arun Sudhaman

Edelman Digital bolsters global team

GLOBAL - Edelman has beefed up its worldwide digital capabilities, adding David Armano (pictured) as an SVP in New York, and naming a new head of digital strategy in India.

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