Search results for "event marketing"

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7 trends that impact mobile advertising
Feb 23, 2017
Vikas Gulati

7 trends that impact mobile advertising

The rise of vertical video format and greater strides in ad optimisation are reshaping mobile practices.

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Attention, interaction and experience: currency of quality mobile video advertising
Aug 21, 2017
Vikas Gulati

Attention, interaction and experience: currency of quality mobile video advertising

Capturing a viewer's attention can be a stumbling block, but with immersive video components like tactile sensors and life-like graphics, the way forward is clear.

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