Search results for "event marketing"

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CES: What industry leaders took away from the 2019 event
Jan 14, 2019
Lindsay Stein

CES: What industry leaders took away from the 2019 event

Leaders from R/GA, GroupM, McCann, Unruly, and Wunderman Thompson pick the highlights and most overhyped elements from this year's show.

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One-word answers with Visa CMO Lynne Biggar
Oct 13, 2019
Lindsay Stein

One-word answers with Visa CMO Lynne Biggar

The marketing leader shares what the future of payment means to her.

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Here's why Mcgarrybowen created a new global structure
Nov 9, 2019
Lindsay Stein

Here's why Mcgarrybowen created a new global structure

The shop previously had US leaders to whom the office presidents in the states would report.

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What will the 'client of the future' look like?
Aug 28, 2018
Lindsay Stein

What will the 'client of the future' look like?

Industry experts share how marketers—like their agency partners—will have to adapt in the coming years.

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AB InBev's Richard Oppy: 'It's the power of creativity that's building brands'
Jun 19, 2019
Lindsay Stein

AB InBev's Richard Oppy: 'It's the power of creativity that's building brands'

The global beer company brought more than 60 team members to Cannes this year.

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How adland can better engage with deaf and hard-of-hearing people
Sep 29, 2019
Lindsay Stein

How adland can better engage with deaf and hard-of-hearing people

Campaign US caught up with Rosa Lee Timm, CMO of the Communication Service for the Deaf, during National Deaf Awareness Month.

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This company takes emojis to a whole new, measurable level
Jul 23, 2018
Lindsay Stein

This company takes emojis to a whole new, measurable level

Emogi has worked with the likes of Mucinex, McDonald's, Tide, Bose and more.

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'Not a good story for MDC': What CEO's exit means for company's future
Sep 13, 2018
Lindsay Stein, Oliver McAteer

'Not a good story for MDC': What CEO's exit means for company's future

Industry experts weigh in on the potential impact of Scott Kauffman's departure.

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'A bad day for WPP': What the Ford loss means for Mark Read's network
Oct 9, 2018
Lindsay Stein, Oliver McAteer

'A bad day for WPP': What the Ford loss means for Mark Read's network

Campaign US reached out to industry experts to see what they think the loss means for WPP.

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