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The story of VML: from anti-agency roots to fusion with Y&R
Sep 30, 2018
Brittaney Kiefer, Omar Oakes

The story of VML: from anti-agency roots to fusion with Y&R

Few things better illustrate the march of change in the ad industry than the story of how a collective founded in Missouri 26 years ago rose to claim first-among-equal billing in a merger-verging-on-takeover with the venerable Y&R.

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Blood is normal: Why a new campaign dares to show menstrual blood
Oct 24, 2017
Brittaney Kiefer

Blood is normal: Why a new campaign dares to show menstrual blood

A new ad from Bodyform and Libresse in the UK depicts real period blood. The marketer and creative team explain why they decided to break this taboo.

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