Search results for "event marketing"

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KFC: A very fcking clever campaign
Nov 21, 2018
Alex Brownsell

KFC: A very fcking clever campaign

CASE STUDY: The inside story on how the brand and its agency, Mother, dragged victory from the jaws of potentially disastrous supply issues in the UK.

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Is the CCO dead? JWT reveals new creative model after axing global role
Jun 28, 2018
Alex Brownsell

Is the CCO dead? JWT reveals new creative model after axing global role

The Inspiration Council and Futures Council will bring greater diversity to the agency's creative work, says CEO Tamara Ingram.

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