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Time to selectively borrow some ‘Tiger Mom’ thinking from China
Apr 13, 2016
Stephen Drummond

Time to selectively borrow some ‘Tiger Mom’ thinking from China

There are three broad Chinese perspectives that brands can draw inspiration from: getting stuff done fast, uninhibited innovation, and relationship maintenance, writes Y&R China's Stephen Drummond.

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China: Three broad Chinese perspectives that brands can draw inspiration from
Jun 6, 2016
Stephen Drummond

China: Three broad Chinese perspectives that brands can draw inspiration from

There are three broad Chinese perspectives that brands can draw inspiration from: getting stuff done fast, uninhibited innovation, and relationship maintenance, writes Y&R China's Stephen Drummond.

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