Search results for "event marketing"

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Marketing is too important to paint by numbers
Sep 4, 2013
Clinton Manson

Marketing is too important to paint by numbers

Why you must fight to prevent your clients from being safe and boring, and some tips on how to make that argument.

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Torture: The most effective technique of persuasion in advertising
Jul 3, 2013
Clinton Manson

Torture: The most effective technique of persuasion in advertising

A rumination on repetition: its uses and abuses.

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Digital is traditional
Aug 19, 2013
Clinton Manson

Digital is traditional

Why do trends indicate the vessel is more important than the content it contains?

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People don’t hate all TV adverts—just yours
Jun 6, 2013
Clinton Manson

People don’t hate all TV adverts—just yours

TV advertising is bigger and more creative than ever. How do you create ads people want to watch?

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