Search results for "event marketing"

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Asia Congress Events appoints PR shop
Jun 2, 2009
Asiya Bakht

Asia Congress Events appoints PR shop

BANGKOK - Asia Congress Events, one of Asia's leading exhibition and conference organisations, has hired Vero Public Relations for its ongoing PR activity focusing on events in Southeast Asia.

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Fulford PR acquired by international marketing group Qobliq
May 12, 2010
Asiya Bakht

Fulford PR acquired by international marketing group Qobliq

SINGAPORE - Singaporean public relations agency Fulford PR has been acquired by international marketing services group Qobliq.

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Aegis launches integrated marketing arm
May 19, 2009
Asiya Bakht

Aegis launches integrated marketing arm

MUMBAI - Aegis Media has partnered with Fresh IMCS to launch Carat Fresh Integrated to focus on activation and below-the-line business in India.

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BAT marketer joins DDB China
Feb 17, 2009
Asiya Bakht

BAT marketer joins DDB China

SHANGHAI - Former British American Tobacco (BAT) marketer Asit Gupta (pictured) has joined DDB China as head of planning.

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Indonesia: Brands seek a slice of the lucrative rural market
Mar 21, 2010
Asiya Bakht

Indonesia: Brands seek a slice of the lucrative rural market

Rural consumers in Indonesia offer sizeable rewards to brands in the market, but converting them requires a deft touch. Besides FMCG companies like Unilever and Kraft, very few multinational brands have found a footing in Indonesia's rural areas.

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Profile: Nokia marketing boss Loren Shuster
Feb 7, 2010
Asiya Bakht

Profile: Nokia marketing boss Loren Shuster

After 15 years in Asia, the senior vice-president of Marketing at Nokia departs for Finland to take on a global marketing remit.

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Saxo Capital Markets appoints Profero to digital account
Sep 27, 2009
Asiya Bakht

Saxo Capital Markets appoints Profero to digital account

SINGAPORE - Saxo Capital Markets has hired Profero as its digital agency-of-record.

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PHD Australia launches performance marketing group
Nov 12, 2009
Asiya Bakht

PHD Australia launches performance marketing group

SYDNEY- PHD Australia has created a new department called performance marketing group which will be led by online strategist Ali Parsyar (pictured).

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All About... Mobile marketing in rural areas
Oct 14, 2009
Asiya Bakht

All About... Mobile marketing in rural areas

How can marketers use mobile to reach rural consumers?

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Aviva promotes Shaun Meadows to regional marketing role
Oct 5, 2009
Asiya Bakht

Aviva promotes Shaun Meadows to regional marketing role

SINGAPORE - Aviva has named Shaun Meadows, the CEO of its Singapore and Hong Kong operations, as the marketing head for Asia-Pacific, while Simon Newman, Aviva's managing director for Singapore, has been promoted to the role of CEO Singapore.

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Live Issue... Branding battle rages as India's telco market expands
Nov 11, 2009
Asiya Bakht

Live Issue... Branding battle rages as India's telco market expands

New entrants into the fast-growing telecoms industry are marketing to low-spending users to gain share.

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Spain Tourism promotes Lera to global marketing role
Apr 26, 2009
Asiya Bakht

Spain Tourism promotes Lera to global marketing role

SINGAPORE - Enrique Ruiz de Lera (pictured), Spain Tourism Board's regional director for India, Southeast Asia and Asia-Pacific has been promoted to worldwide head of marketing at Turespanas.

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Profile... Nokia's Agarwal moves mobile marketing forward
Sep 14, 2009
Asiya Bakht

Profile... Nokia's Agarwal moves mobile marketing forward

While mobile spend in Asia remains dismally low, the head of Nokia Interactive is convinced of its potential.

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China to be fourth largest ad market in 2009
Jul 6, 2009
Asiya Bakht

China to be fourth largest ad market in 2009

GLOBAL - ZenithOptimedia has forecast that this year China will overtake the UK to become the fourth largest ad market in the world.

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Leo Burnett to handle Carrefour in four Asian markets
Aug 23, 2009
Asiya Bakht

Leo Burnett to handle Carrefour in four Asian markets

ASIA-PACIFIC - Leo Burnett has won the creative brief for French supermarket chain Carrefour in four Asia-Pacific markets including Indonesia, Malaysia, India and Singapore.

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P&G appoints head of marketing for Asia
Dec 15, 2008
Asiya Bakht

P&G appoints head of marketing for Asia

SINGAPORE - Procter & Gamble has promoted Maile Carnegie, head of marketing for Australia, as head of marketing for Asia.

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Seven regional marketers laid off by Motorola
Dec 2, 2008
Asiya Bakht

Seven regional marketers laid off by Motorola

SINGAPORE - Seven regional marketers at Motorola based out of Singapore have been retrenched following global job cuts at the cell phone brand.

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DBS appoints SingTel's Melvin Lim as marketing director
Jan 10, 2010
Asiya Bakht

DBS appoints SingTel's Melvin Lim as marketing director

SINGAPORE - DBS has appointed Melvin Lim to the newly created role of marketing director. Lim was previously deputy director for segment marketing at SingTel.

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CNBC Asia Pacific promotes Jacqueline Lam to VP of marketing and distribution
Mar 16, 2010
Asiya Bakht

CNBC Asia Pacific promotes Jacqueline Lam to VP of marketing and distribution

SINGAPORE - CNBC Asia Pacific has announced the promotion of Jacqueline Lam (pictured) to vice president of marketing and distribution effective immediately.

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Profile: Visa marketing head Dee Dutta welcomes a hands-on role
Jun 15, 2010
Asiya Bakht

Profile: Visa marketing head Dee Dutta welcomes a hands-on role

Less than one year into the job and Dee Dutta, Visa's head of marketing for Asia-Pacific, says he is already feeling the benefits of switching from a global to a regional role.

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