Search results for "event marketing"

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Cannes Lions slammed for placing Philip Morris on Good Track
Jun 21, 2019
Arvind Hickman

Cannes Lions slammed for placing Philip Morris on Good Track

Company has its own space and programme of events at festival.

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PR professionals urged to combat irresponsible influencers
Nov 6, 2019
Arvind Hickman

PR professionals urged to combat irresponsible influencers

The UK's Advertising Standards Authority reports that complaints about influencers - failing to disclose commercial links or posting irresponsibly about products - have more than tripled over the past year

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PRWeek and PRCA launch landmark Asia-Pacific study
Jun 25, 2019
Arvind Hickman

PRWeek and PRCA launch landmark Asia-Pacific study

The PRCA and PRWeek UK are launching the first PR and Communications Census for the Asia-Pacific region, in conjunction with research partner YouGov.

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Australia bans use of influencers in government campaigns after 'offensive' posts
Aug 20, 2018
Arvind Hickman

Australia bans use of influencers in government campaigns after 'offensive' posts

Public pressure built up after creators fronting government-funded campaigns were found to have also promoted alcohol brands and diet pills, and made rape jokes and homophobic remarks.

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