Get to know these 40 women who are shaping the industry from Australia to India with drive, energy and ideas that are inspiring more women to take the lead.
Inaugural event hosted by Unruly saw creative agencies pitching to clients in a speed-dating format.
Too many marketers have difficulty accessing the data they need, let alone understanding it, said panellists at Re:Con Thailand.
The inaugural TubeMogul University event for Southeast Asia took place in Singapore on 14 April. Approximately 60 representatives from agencies and brands attended the half-day event, which focused on topics relating to advancements and trends in the programmatic industry, combined with best practices for using programmatic software to achieve effective brand performance.
Businesses should stop focusing on handing off leads, because misalignment costs businesses $41 trillion a year globally, according to speakers at a LinkedIn event.
Meet 40 women whose achievements, we hope, will inspire, delight and astound you—and quite possibly make you realise you're not working hard enough.
The Chinese media giant walked marketers through its content offerings at its event yesterday in Shanghai.
The factor that unites all 40 is that they are regularly going beyond their job descriptions, treating these as a starting point from which they can make broader change happen.
A panel discussion at yesterday's China Innovation Summit focused on the next wave of AI applications, including creative roles.
This gallery collects candid shots from between the award presentations at the Singapore Agency of the Year / Agency Network of the Year awards event last night in Singapore. Please see the other galleries at campaignasia.com/aoy2013 for images of the actual award presentations.
SINGAPORE - On Wednesday (17 April), TBWA's Digital Arts Network (DAN) hosted SL\ICE, a gathering of world-class minds in Singapore to discuss the latest digital trends, tools, and technologies. The event focused on driving exponential growth for businesses and capturing a larger share of the future through digital, and featured speakers from DAN's speciality labs from around the world as well as expert digital partners.
Photos from Rise 2016's Marketing Track, held on 1 June at the Hong Kong Convention & Exhibition Centre
Unilever and Mindshare won big at the awards ceremony in Singapore.
These young professionals stand out as drivers of growth and progress.
Google feted 10 top marcomms professionals in Shanghai last month for an intense and wide-ranging discussion on the challenges for tech-driven marketing in China.
VIETNAM - This joint study between Epinion and OMD highlights consumer behaviour and best practises when it comes to mobile advertising in Vietnam, Thailand, Malaysia, Indonesia and the Philippines. The report is based on the survey of over 2600 respondents.
Mobile now accounts for 68 per cent of social ad clicks and 50 per cent search ad clicks, according to new data from Kenshoo's third quarter snapshot. Please see the related-article link below for more information.
Infographics from Senesis capture the sentiments, behaviours and preferences of Australian consumers on social media. Please see the related-article link at the bottom of the page for more on this research.
A selection of some particularly witty creative work as part of Okamoto's year-long 80th-anniversary campaign in China
Asia Pacific (APAC) and Oceania are showing a clear and rapid transition to smartphones, according to a Q3 State of Mobile Advertising study from Opera Mediaworks and the Mobile Marketing Association (MMA). Even in markets where the transition from feature phones to smartphones has been slower (Vietnam, Indonesia and the Philippines), about half of the mobile user base has moved to smartphones. Don't miss the captions (below each image) for more information.