Photos from the Event Marketing Awards held on 19 March at Eaton Club, Hong Kong.
Presenting our first-ever list of promising talent in events and experiential marketing, as chosen by the editorial team of Campaign Asia-Pacific.
With the awards ceremony approaching on 19 March, we share the list of esteemed judges who have decided on this year's winners.
Auditoire China won Experiential Marketing Agency of the Year and Marine Debatte of BI Worldwide was named the Event Person of the Year last night in Hong Kong's Eaton Club.
Photos from Event360, which took place at the Hong Kong Ocean Park Marriott on 14 November.
Questions for the teams were crowd-sourced via fan channels, and the event culminated in an ‘ultimate selfie’.
Fine dining becomes interactive at Samsung's Galaxy S9 and S9 Plus month-long campaign in Taipei.
The space – which has direct access to the Northern Boardwalk – can fit up to 400 people standing or 180 seated.
Brand experience centres are tapping into consumers' basic need for physical, and oftentimes visceral, retail experiences.
Get to know these 40 women who are shaping the industry from Australia to India with drive, energy and ideas that are inspiring more women to take the lead.
This year’s event features a star-studded line-up of ad and marketing wunderkinds.
On 15 August Campaign Asia-Pacific and Maxus hosted the latest Women Leading Change event in Singapore, welcoming women, men and everyone in between to discuss men’s opportunity in eliminating gender bias.
Event featured FC Bayern Munich stars Thomas Müller, David Alaba, and James Rodriguez.
Rivers of caffeine, a terrifying deadline and a little-known niche market challenge young media pros.
The OOH media company introduced a format that adds ad space to Singapore buses.
Inaugural event hosted by Unruly saw creative agencies pitching to clients in a speed-dating format.
Too many marketers have difficulty accessing the data they need, let alone understanding it, said panellists at Re:Con Thailand.
Happiness Saigon held an event called ‘1-2-3 Creative Connectivity agency’ exclusive to the agency’s clients and partners. Alan Cerutti, CEO, Happiness Saigon; Geoffrey Hantson, CCO, Happiness and Karen Corrigan, CEO, Happiness Group were at the event to announce the agency’s “creative connectivity” positioning.
TAIPEI - The AdAsia conference has brought together leaders in the advertising industry as well as designers, innovators and creatives in a TEDx Talk series that ran within the AdAsia festival.
The inaugural TubeMogul University event for Southeast Asia took place in Singapore on 14 April. Approximately 60 representatives from agencies and brands attended the half-day event, which focused on topics relating to advancements and trends in the programmatic industry, combined with best practices for using programmatic software to achieve effective brand performance.