While confidence remains high, certain segments should take note: the impact of the country's new Sugar Tax remains to be seen, and more and more Malaysians are choosing convenience shopping over supermarkets.
Goal is to "supercharge" brands' ecommerce potential on big sites including Shopee, Lazada and Amazon, as well as smaller players, according to the agency.
TOP OF THE CHARTS: Indonesia is the largest market, but the Philippines is the fastest-growing.
Clients have had to rely on multiple providers in the past for a complete picture of their online sales performance.
Landing on 1 January, a new law may upend e-commerce in China as we know it. Here's what you need to know about how it could affect big and small brands, platforms and consumers.
BRAND HEALTH CHECK: Ikea may still sell the bulk of its flat-pack furniture through its stores, but changing times calls for it to be serious in ecommerce.
A future where machines make purchasing decisions on behalf of consumers is increasingly possible, according to a trend report by WPP's ecommerce specialist agency Salmon.
A study from OMD China points to the growing importance of ecommerce sites in search advertising.
B2B marketers know the importance of fully fleshed-out e-commerce capabilities, but they still need to invest to get there, according to new research by eConsultancy in partnership with Magento.
La Perla APAC CEO Chiara Scaglia is working out how the brand maintains its luxury appeal in the ecommerce age.
Supermarket giant also discussed selling of a stake in Carrefour China to Tencent, and fresh-food retailer Yonghui (which is partly owned by Tencent).
"Think of us as the Amazon of Hong Kong, but remove all the low-end products," says the CEO of Habbitzz, a new business launching March 6.
Ecommerce seems is shaping up to be a defining facet of luxury brands’ strategies in China in 2018, but each is handling the task very differently.
Enthusiasm has sagged in the face of "too many" e-commerce sales events, according to Nielsen China, except for one.
Asia’s thriving e-commerce boom has transformed retail and is encouraging MasterCard to behave like a tech company. Sam Ahmed, APAC CMO, tells the story of a cashless transformation.
The company's new Home Times shop in Hangzhou displays more than 20,000 home-decor products.
Global brands face online headwinds. White paper lays out strategy suggestions for CMOs.
The company will be integrated into Isobar China Group.
The sophistication of Asian consumers online means the best ideas for enhancing the e-commerce experience are likely to originate from brands and startups in the region, according to Simon Eaves of Accenture.
A fragmented market and blind investments without concrete scale-up plans leave e-tailers searching niches for growth.