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How to leverage WeChat Mini-Programs
Mar 1, 2018
Michael Norris

How to leverage WeChat Mini-Programs

How brands can best leverage WeChat’s mini-apps, an increasingly important part of China’s digital ecosystem.

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Chances are, your brand isn’t ready for WeChat 4.0
Jun 24, 2018
Michael Norris

Chances are, your brand isn’t ready for WeChat 4.0

Brands and their agency counterparts need to keep pace with WeChat’s evolving digital ecosystem. Here's what the latest changes mean and how to make the most of them.

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