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Q&A: Martin Sorrell on innovation in China
Jul 15, 2015
Jason Wincuinas

Q&A: Martin Sorrell on innovation in China

In anticipation of Campaign's upcoming innovation issue, we present a timely Q&A with WPP's Sir Martin Sorrell that examines what's fuelling innovation in China today.

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China Mobile tops BrandZ’s Most Valuable Chinese Brands
Dec 3, 2013
Jason Wincuinas

China Mobile tops BrandZ’s Most Valuable Chinese Brands

Petro China climbed into the top 10 this year and Moutai slipped a few notches to land at number 12, but overall the apex of the BrandZ ranking has only shuffled slightly. China Mobile and the Industrial and Commercial Bank of China (ICBC) both held onto their number one and number two spots.

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Alibaba and Baidu’s mounting claim on global ad spend
Dec 16, 2014
Jason Wincuinas

Alibaba and Baidu’s mounting claim on global ad spend

It’s no secret China’s digital marketing sector has been on a tear recently. New numbers show just how much.

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Optimistic caution: McCann’s APAC and global leaders discuss growth
Feb 24, 2014
Jason Wincuinas

Optimistic caution: McCann’s APAC and global leaders discuss growth

Fresh off an excursion to visit McCann’s APAC clients and offices, Harris Diamond and Charles Cadell expressed enthusiasm about the global economic climate, their agency’s momentum and an optimal business structure for maximizing agency effectiveness and growth.

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Get a grip on your data, your consumers, your clients
Aug 25, 2015
Jenny Chan 陳詠欣, Jason Wincuinas

Get a grip on your data, your consumers, your clients

HONG KONG - An intimate breakfast briefing around Asia’s Top 1000 Brands (the second in a series of three) this morning examined how brands can stay abreast of changing consumer behaviour, with observations from companies including Sony, Fuji Xerox, HSBC, Calvin Klein and Pizza Hut.

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Facebook buys WhatsApp: It's neither the medium nor the message, it’s the messaging
Feb 20, 2014
Jason Wincuinas

Facebook buys WhatsApp: It's neither the medium nor the message, it’s the messaging

Facebook’s $19 billion buy speaks loud and clear about the value of messaging in the worlds of social media, branding and very big business.

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