Search results for ""International Women’s Day""

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Championing change in the age of equality
Jun 17, 2019
Staff Writer

Championing change in the age of equality

Workforces are more diverse than ever, but we still have a long way to go, according to business leaders at a Salesforce roundtable during Campaign Asia’s Women Leading Change conference in Singapore.

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Can better stock pictures eliminate stereotypes?
May 20, 2019
Olivia Parker

Can better stock pictures eliminate stereotypes?

Stock picture houses and media companies are making more efforts to use photos that represent a broader spectrum of people, particularly women, than they have in the past. But while this could have big implications for advertising, there may still be a lot of work to do.

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Marketing Macau's mega-hotels
Apr 22, 2019
Matthew Keegan

Marketing Macau's mega-hotels

From inverted Christmas trees to kung fu chefs, we take a look at the marketing teams working to promote some of the biggest luxury hotels in Asia.

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Empowerpuff, girls: Turner's trio celebrates IWD
Mar 7, 2019
Staff Reporters

Empowerpuff, girls: Turner's trio celebrates IWD

Cartoon Network marks International Womens Day by launching a campaign involving its longtime stars the Powerpuff Girls.

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Time for men to pick up 'office housework' too
Mar 7, 2019
Sorcha John

Time for men to pick up 'office housework' too

Iris launches 'The Conscious Calendar' for International Women's Day to help create more gender balance in helping with even the most subtle everyday tasks.

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Havas partners with JCDecaux and Facebook to profile female innovators
Mar 7, 2019
Simon Gwynn

Havas partners with JCDecaux and Facebook to profile female innovators

Media owners have donated sites in London and New York, and digital and print space.

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“Mischaracterised and undermined”: Women Leading Change winners on adland’s gender diversity efforts
Mar 6, 2019
Faaez Samadi

“Mischaracterised and undermined”: Women Leading Change winners on adland’s gender diversity efforts

Four winners of Campaign Asia-Pacific’s 2018 Women Leading Change Awards assess how the industry is faring on gender diversity ahead of International Women’s Day.

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Advice to young women: Have passion and doubts
Mar 6, 2019
Jingjing Ma

Advice to young women: Have passion and doubts

The MD of Digitas China, Sharon Ho, shares her thoughts on representations of women in advertising and the most important actions female leaders can take to drive equality.

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Feb 28, 2019
Olivia Parker

"Dad wanted me to be a tai tai, have kids... I did none of that"

Amy Ho of Integral Ad Science shares her career path, some of the challenges she's encountered as a woman—and how it felt to be called "bossy" and "intense" during a review.

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This Women's Day, how Asian brands can move beyond gender stereotypes
Feb 24, 2019
Anita Rao Kapur

This Women's Day, how Asian brands can move beyond gender stereotypes

Anita Rao Kapur, regional head of brand for Kantar’s Insights Division, shares her thoughts on why some campaigns targeting women work — and some are 'Jane Walkers'.