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Clear to fansource Ronaldo's new hairdo in global first
Mar 8, 2012
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Clear to fansource Ronaldo's new hairdo in global first

GLOBAL - A new Facebook campaign and app for Unilever’s Clear shampoo will see fans in the virtual world choose the new hairstyle that Cristiano Ronaldo will adopt in the real world.

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Arcade appointed AOR for Ben & Jerry’s
Mar 7, 2012
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Arcade appointed AOR for Ben & Jerry’s

SINGAPORE – Boutique hotshop Arcade has been appointed as agency of record for Unilever’s Ben & Jerry’s ice-cream brand.

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DDB Group Indonesia appointed as PepsiCo’s AOR
Mar 6, 2012
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DDB Group Indonesia appointed as PepsiCo’s AOR

JAKARTA - DDB Group Indonesia has been appointed as agency-of-record for PepsiCo on its portfolio of brands including Pepsi, Gatorade, Tropicana Twister, Quaker, Lay’s and Cheetos.

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Publicis Modem appoints new creative director
Feb 23, 2012
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Publicis Modem appoints new creative director

SINGAPORE – Publicis Singapore has appointed Robert Upton as creative director of the agency’s digital offering Publicis Modem.

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McCann Indonesia awarded Coca-Cola’s sparkling portfolio
Feb 1, 2012
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McCann Indonesia awarded Coca-Cola’s sparkling portfolio

JAKARTA - Coca-Cola has awarded its entire sparkling portfolio to McCann Worldgroup in Indonesia, encompassing the Fanta, Sprite and Coca-Cola brands.

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The Upper Storey joins Aegis’ Isobar network
Jan 31, 2012
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The Upper Storey joins Aegis’ Isobar network

SINGAPORE - Aegis has acquired a minority share in award-winning digital agency The Upper Storey (TUS) which becomes part of Isobar Asia Pacific and rebrands as TUS Isobar.

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UPDATED: Tiger Beer’s twist on CNY tradition goes viral
Jan 26, 2012
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UPDATED: Tiger Beer’s twist on CNY tradition goes viral

KUALA LUMPUR – Two tigers “shuffling” to LMFAO hit Party Rock Anthem has achieved viral success, in what transpires to be an activation for Tiger Beer by G2 Direct Interactive Malaysia.

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UGC beats out brands in Singapore’s most-watched videos of 2011
Jan 5, 2012
Staff Reporters, Unknown Unknown

UGC beats out brands in Singapore’s most-watched videos of 2011

SINGAPORE – Parodies, an unlikely rapper and a marriage proposal were all among Singapore’s top ten most-watched You Tube videos in 2011. But only one brand, Angry Birds’ tie up with the movie Rio, made it into the top 10.

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Philippines Department of Tourism appoints BBDO Guerrero
Dec 20, 2011
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Philippines Department of Tourism appoints BBDO Guerrero

SINGAPORE - BBDO Guerrero | Proximity Philippines has been appointed agency of record for the Philippines Department of Tourism, tasked with creating an idea that will shape all forms of communication for domestic and international tourism.

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Okamoto condoms help Singaporeans to ‘get away with it’
Dec 5, 2011
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Okamoto condoms help Singaporeans to ‘get away with it’

SINGAPORE – Japanese condom brand Okamoto has launched three new products, as part of a campaign to help Singaporeans have more sex.

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Bates continues to ramp up in region
Dec 1, 2011
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Bates continues to ramp up in region

MALAYSIA – Bates has appointed Nor Amanah Latiff as managing director for its Malaysia office as it continues to strengthen operations in Southeast Asia.

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DDB, OMD top Singapore Hall of Fame 2011
Nov 30, 2011
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DDB, OMD top Singapore Hall of Fame 2011

SINGAPORE – DDB and OMD went home the overall winners at last night’s Institute of Advertising Singapore (IAS) Hall of Fame Awards.

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Isobar Indonesia appoints Tania Mailangkay as ECD
Nov 22, 2011
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Isobar Indonesia appoints Tania Mailangkay as ECD

JAKARTA - Regi Wahyu, chairman of Isobar Indonesia, has announced the appointment of Tania Mailangkay as executive creative director.

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Dean Cloke and John Bailey head up new DDB Group Indonesia
Nov 21, 2011
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Dean Cloke and John Bailey head up new DDB Group Indonesia

JAKARTA - DDB has established a new full-service agency in Indonesia, led by Dean Cloke and John Bailey, both formerly of Ogilvy Red Works.

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Singha Beer channels urban cool for international campaign
Nov 10, 2011
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Singha Beer channels urban cool for international campaign

BANGKOK/GLOBAL – Singha Beer’s latest TVCs tap into a series of underground events that saw leading artists create brand-related installations at top nightclubs globally.

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Y&R Singapore unveils new Bank of Singapore branding campaign
Nov 8, 2011
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Y&R Singapore unveils new Bank of Singapore branding campaign

SINGAPORE - Y&R Singapore has unveiled a new branding campaign for private banking institution, Bank of Singapore.

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Google Chrome rolls out Indonesia campaign from BBH Asia Pacific
Oct 19, 2011
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Google Chrome rolls out Indonesia campaign from BBH Asia Pacific

JAKARTA – Indonesia is the most recent market to roll out a series of TVCs for Google Chrome, from BBH Asia Pacific.

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Grey Group Malaysia tops EFFIES 2011
Oct 13, 2011
Unknown Unknown, Emily Tan

Grey Group Malaysia tops EFFIES 2011

MALAYSIA – Grey Group Malaysia’s two silvers and one bronze made them the biggest winners at this year’s Malaysia EFFIE Awards.

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BBDO Guerrero opens Proximity Shop
Oct 5, 2011
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BBDO Guerrero opens Proximity Shop

MANILA - BBDO Guerrero & Proximity Philippines has launched a new shopper marketing agency under the network banner Proximity Shop.

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Expedia parts ways with Publicis in surprise U-turn
Oct 4, 2011
Unknown Unknown

Expedia parts ways with Publicis in surprise U-turn

SINGAPORE – Expedia has launched its new Singapore website with a campaign from local boutique agency ZenderFang rather than Publicis, which it appointed as AOR less than three months ago.

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