Articles: 269 Results Filter results»
Order By: Latest
Premium
Top 10 Christmas Ads
Dec 20, 2011
Staff Reporters

Top 10 Christmas Ads

In celebration of the silly season, Campaign takes a look at Christmas ads from around the world that have stood out this year.

Premium
Pepsi and My Shelter Foundation invite you to ‘Give the Gift of Light’
Dec 19, 2011
Staff Reporters

Pepsi and My Shelter Foundation invite you to ‘Give the Gift of Light’

MANILA - Pepsi Philippines is partnering with My Shelter Foundation, to install more solar bottle lights this Christmas, via a campaign devised by BBDO Guerrero.

Premium
Far East launches integrated campaign for its first SoHo project
Dec 13, 2011
Staff Reporters

Far East launches integrated campaign for its first SoHo project

SINGAPORE - Far East Organisation has launched an integrated campaign for The Scotts Tower project to define the 'SoHo (small office, home office)' style of living in Singapore.

Premium
Leo Burnett Korea promotes Youmi Cho to managing director
Dec 9, 2011
Staff Reporters

Leo Burnett Korea promotes Youmi Cho to managing director

SEOUL - Leo Burnett Korea has promoted Youmi Cho to the post of managing director from her role as agency general manager.

Premium
Case Study: How Prudential got young adults thinking about life insurance
Dec 8, 2011
Staff Reporters

Case Study: How Prudential got young adults thinking about life insurance

Prudential recently launched PRUlife, a life insurance policy created for young adults. Rather than push insurance directly at Malaysian youth, Prudential and its agency, NagaDDB, opted to engage them in conversation and build a relationship with them.

Premium
BBH intern living as a migrant worker in Singapore
Dec 7, 2011
Staff Reporters

BBH intern living as a migrant worker in Singapore

SINGAPORE - A 22-year old Briton is living and working as a migrant worker for two weeks (ending 18 December) in Singapore as part of an internship project.

Premium
Ogilvy launches Action for AIDS campaign
Dec 2, 2011
Staff Reporters

Ogilvy launches Action for AIDS campaign

SINBGAPORE - NGO Action for AIDS, working with Ogilvy & Mather, has rolled out a campaign with the message 'Let's be positive about people living with HIV'.

Premium
Vietnam's MegaStar Cineplex launches new campaign
Dec 2, 2011
Staff Reporters

Vietnam's MegaStar Cineplex launches new campaign

HO CHI MINH CITY - MegaStar Cineplex has launched a new TVC to build brand awareness for their newest cinema in the country, through TBWA\Vietnam.

Premium
Whybin TBWA Sydney hires creative group head
Nov 30, 2011
Staff Reporters

Whybin TBWA Sydney hires creative group head

SYDNEY - Whybin TBWA Tequila Sydney has hired Dave Brady as creative group head. Brady joins the agency from DDB New Zealand where he was creative director on the Cadbury account, and head of art.

Premium
Gap China wins Campaign's Brand of the Year 2011
Nov 30, 2011
Staff Reporters

Gap China wins Campaign's Brand of the Year 2011

ASIA-PACIFIC - Gap China has been named Brand of the Year 2011 by Campaign Asia-Pacific following its successful entry into the China market.

Premium
The Planning Agency campaigns to eliminate violence against women
Nov 25, 2011
Staff Reporters

The Planning Agency campaigns to eliminate violence against women

ASIA-PACIFIC - The Planning Agency in Singapore has unveiled some confronting print and social media work promoting the International Day for the Elimination of Violence Against Women.

Premium
The Partners opens regional hub in Singapore
Nov 25, 2011
Staff Reporters

The Partners opens regional hub in Singapore

LONDON/SINGAPORE - Multi-award winning brand consultancy The Partners has announced the official opening of its Singapore office.

Premium
Levi's takes over Malaysian building
Nov 25, 2011
Staff Reporters

Levi's takes over Malaysian building

KUALA LUMPUR - As part of Levi's global 'Go forth' campaign, OMD Malaysia has covered the side of a building in Petaling Jaya with the nation's largest glass wall banner.

Premium
The Campaign Palace Jakarta wins Sony Handycam, launches new TVC campaign
Nov 24, 2011
Staff Reporters

The Campaign Palace Jakarta wins Sony Handycam, launches new TVC campaign

JAKARTA - Creative agency The Campaign Palace Jakarta has won the Southeast Asia regional creative account for Sony Handycam, following a three-way pitch with Ogilvy & Mather and Euro RSCG.

Premium
Sydney Mardi Gras launches new logo... with tattoos
Nov 18, 2011
Staff Reporters

Sydney Mardi Gras launches new logo... with tattoos

SYDNEY – Four members of the Sydney Gay and Lesbian Mardi Gras organisation, including Damien Eames, head of marketing and communications, have had the event's new logo tattooed on their bodies.

Premium
CASE STUDY: How NEA promotes environmental awareness
Nov 17, 2011
Staff Reporters

CASE STUDY: How NEA promotes environmental awareness

Singapore's National Environment Agency (NEA) launched the Litterbug Monster game as an entertaining reminder to all Singaporeans about the need to care for and protect the city, through events agency Roxwell and digital new media lab Rock Nano.

Premium
Philex promotes responsible mining
Nov 16, 2011
Staff Reporters

Philex promotes responsible mining

THE PHILIPPINES - Philex Mining Corporation has launched an integrated campaign, entitled ‘Roads’, to raise awareness and support for responsible mining, through Draftfcb Manila.

Premium
Healthy Options brings better living through
Nov 15, 2011
Staff Reporters

Healthy Options brings better living through "pure and natural" food

PHILIPPINES - Healthy Options, together with McCann Healthcare, has launched an integrated campaign, entitled “Pure & natural”, to introduce a fresh and unconventional approach to the concept of nutrition.

Premium
Case study: How Swissotel used Google Analytics to improve ad strategies
Nov 10, 2011
Staff Reporters

Case study: How Swissotel used Google Analytics to improve ad strategies

Swissotel Hotels & Resorts, a group of hotels in 26 cities worldwide, turned to Google Analytics to analyse audience behaviour and their marketing campaign.

Premium
CASE STUDY: How Transformers changes consumers' online experience
Nov 8, 2011
Staff Reporters

CASE STUDY: How Transformers changes consumers' online experience

SINGAPORE - United International Pictures (UIP) Singapore rolled out an integrated marketing campaign, combining online digital media and an offline event, for the launch of ‘Transformers; Dark of the Moon’ in Singapore.

Filter results

Date

Article Type

Site Category

Author