Determined to be the ‘everyday everything’ app, the company wants to move beyond the functional and provide a range of activities.
Time sheets, link tests, briefs... who needs them? Heck, we could even do without 'showing up', says one industry leader.
You have until October 21 to nominate an exceptional individual to the definitive list of young talent to watch in Asia-Pacific.
'It's too big a job for me to do myself,' Richard Edelman said about handing off the president role to Harrington.
No market is more fond of latching onto the latest trends in marketing terminology than China. Campaign’s Cindy Gu looks at the origin and value of two old, but concepts for brands.
Edelman, Happy Marketer, Vero, Catalina Marketing, Uniqlo, PRHK, Havas Media, The Works, WE Communications, Red Havas, Sunny SIde Up, Weber Shandwick, Now Comms Asia, Jack Morton, One Green Bean, Happiness Saigon, Publicity Asia, GOVT and more to come, in our weekly collection of people moves and account news.
Consumers are calling bullshit on cause-based work that isn't authentic, and so should award jurors, according to Dentsu's Toshihiko Tanabe.
PR, Brand Experience, Film and Creative Effectiveness categories all enjoy healthy gains.
Mirum, WarnerMedia Entertainment Networks, DDB Sydney, FCB KL, BBDO China and Malaysia, Wunderman Thompson Thailand, MRM//McCann, Edipresse Media Asia, Chimp&z Inc, Blis and more, in our weekly collection of people moves and account news.
Campaign Asia-Pacific speaks to women about how they are working to break down cultural barriers that have perpetuated gender inequality in Asia's ad industry.
With Asia's largest creativity festival just two days away, here's a quick look at some of what's worth taking in.
Get to know these 40 women who are shaping the industry from Australia to India with drive, energy and ideas that are inspiring more women to take the lead.
All entries have been carefully reviewed and will be unveiled to Campaign membership on Monday, September 23rd.
Six of 28 entries across APAC have made the first cut, with live judging to take place during the festival.
Can flexible working ever work in an industry historically beset by presenteeism?
When fashion brands co-opt protest to bridge the gap between politics and youth, it can bring people together behind a cause. But not all get it right.
TOP OF THE CHARTS: Brands have never been more pressured to lead with purpose, according to WE Communications latest 'Brands in Motion' research.
Netflix failed to include Malaysia in its street food series, so Malaysians decided to take matters into their own hands.
S4 Capital, OMD, Rice, Lazada Singapore, WPP AUNZ, PHD, TBWA, MediaCom, The Works, RedEngine SCC, CampaignLab, Digitas, Agoda, PHD, Geometry, Golin, PubMatic, YouAppi, Stanley St, One Club, WPP, BBH Singapore, The Coca-Cola Company, Imperfect Circle, TGH Collective, CIMB Bank Berhad, Supercars Australia, Gemba, Sompo Asia and more, in our weekly collection of people moves and marketing news.
In-house comms heads open up about how PR agencies should communicate more effectively with them.