What can the insurance firm do to distance itself from the scandal-hit AIG?
BEIJING - Weber Shandwick China has won a 12-month PR retainer for Cofco Wines and Spirits, whose brands include Great Wall Wine, after a five-way pitch.
SEOUL - LG has handed its global PR account to WPP, which is forming a specialised team, LG-One, to handle the US$2 million account.
SHANGHAI - Weber Shandwick has won leading diamond brand Forevermark in China after a three-way pitch against Ruder Finn and local shop Butterfly PR.
ASIA-PACIFIC - Brands in the travel and pharmaceutical industries should be stepping up their marketing response to the swine flu crisis.
HONG KONG - Waggener Edstrom has retained Samsung Hong Kong's public relations business after a three-way pitch involving Edelman, which won Samsung's global PR account last January, and local agency Ascensus.
As demand for crisis communications rises, the region's PR agencies are building their public affairs units.
SEOUL - LG Electronics recently appointed former Weber Shandwick Thailand managing director, Kenneth Hong (pictured), to the newly created post of global communications director for the company.