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How should brands navigate the confusing and plentiful streaming terrain?
Jan 23, 2020
Oliver McAteer

How should brands navigate the confusing and plentiful streaming terrain?

Thirsty for that OTT knowledge? We've got the information hydration.

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China and video dominate top 10 global apps of 2019
Jan 23, 2020
Staff Reporters

China and video dominate top 10 global apps of 2019

Chinese apps are creeping up the top most downloaded apps list, led by a certain 15-second video platform that is taking the world by storm.

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Starhub to offer Amazon Prime as a signup perk
Jan 23, 2020
Staff Reporters

Starhub to offer Amazon Prime as a signup perk

New and renewing mobile customers will get three months of free Prime membership.

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Industry plans three-pronged attack to fight deluge of harmful content
Jan 22, 2020
Jennifer Small

Industry plans three-pronged attack to fight deluge of harmful content

Ad industry unveils 'consistent' strategy in war on harmful online content.

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Uber taps VaynerMedia's Travis Freeman as global head of media
Jan 22, 2020
Lindsay Stein

Uber taps VaynerMedia's Travis Freeman as global head of media

The industry veteran recently served as executive VP of media at VaynerMedia.

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AI cricket commentator wins grand prix for Mindshare Sydney in Warc Media Awards
Jan 22, 2020
Staff Reporters

AI cricket commentator wins grand prix for Mindshare Sydney in Warc Media Awards

The agency's work for Foxtel takes the top prize in the awards for effective use of technology; PHD Hong Kong, PHD China, Mindshare China and OMD Singapore also earned recognition.

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Netflix sees biggest jump in APAC memberships in Q4
Jan 22, 2020
Staff Reporters

Netflix sees biggest jump in APAC memberships in Q4

SVoD service also announces deal with Japan's Pokémon global subsidiary to premiere newest animated movie exclusively on Netflix outside Japan and Korea.

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Publicis Groupe names new China CEO of media and digital
Jan 21, 2020
Robert Sawatzky

Publicis Groupe names new China CEO of media and digital

Cary Huang previously led the Chinese operations of Kinetic, GroupM OOH and IPG Mediabrands.

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Pernod Ricard awards global travel retail media account to Wavemaker
Jan 21, 2020
Orianna Rosa Royle

Pernod Ricard awards global travel retail media account to Wavemaker

Business was previously handled in-house.

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Diageo shortlists three agency groups in global media review
Jan 20, 2020
Gideon Spanier

Diageo shortlists three agency groups in global media review

Payment terms have been issue for some participants.

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Burberry kicks off global media review
Jan 20, 2020
Gurjit Degun

Burberry kicks off global media review

Incumbent Dentsu Aegis Network is repitching.

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Disney Shanghai awards media duties
Jan 20, 2020
Matthew Miller

Disney Shanghai awards media duties

Decision concludes a pitch that began in May and reportedly included all the major MNC agency groups.

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Move and win roundup: Week of January 20, 2020
Jan 20, 2020
Staff Reporters

Move and win roundup: Week of January 20, 2020

Grey Singapore, PRecious Communications, Leo Burnett India, Grey Group India, Craft Worldwide Japan, Kingdom Digital, 160over90, KRDS, Adobe, VMLY&R, The Trade Desk, Quantcast, FCB Malaysia and more, in our weekly collection of people moves and account news.

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Facebook rethinks plan to insert ads into WhatsApp
Jan 19, 2020
Omar Oakes

Facebook rethinks plan to insert ads into WhatsApp

Team tasked with integrating advertising into app has reportedly disbanded.

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Samsung and L'Oreal ads found on climate change denial YouTube videos
Jan 16, 2020
Omar Oakes

Samsung and L'Oreal ads found on climate change denial YouTube videos

People who search 'global warming' or 'climate change' on platform are given recommendations for misinformation, new report found.

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Mindshare forges closer links with Neo to unite brand and demand
Jan 16, 2020
Ben Bold

Mindshare forges closer links with Neo to unite brand and demand

'Refocus' will result in number of new roles across Mindshare and Neo.

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Google's two-year cookie deadline: are advertisers ready to change?
Jan 16, 2020
Omar Oakes

Google's two-year cookie deadline: are advertisers ready to change?

Marketers know the days of using trackers for third-party data are coming to an end, but only a minority report confidence in using their own first-party data. And what technologies will replace cookies in browsers such as Chrome?

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MediaWorks 2020 now open for registration
Jan 16, 2020
Staff

MediaWorks 2020 now open for registration

Campaign's four-day competitive training and mentorship experience is set for May 13 through 16 in Bangkok.

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News Corp faces pressure from within to cease 'ongoing denial' of bushfire causes
Jan 16, 2020
Surekha Ragavan

News Corp faces pressure from within to cease 'ongoing denial' of bushfire causes

James Murdoch is among many who have called out his family's media outlets for their biased reporting on the bushfire crisis.

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8 APAC winners in Warc Media Awards for channel integration
Jan 16, 2020
Staff Reporters

8 APAC winners in Warc Media Awards for channel integration

The Brand Agency's 'Hungry Puffs' campaign takes a gold, with PHD, Ogilvy, MediaCom and Mindshare also among the winners.

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