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Novartis to review US$600m global media business
Apr 14, 2011
Katherine Levy

Novartis to review US$600m global media business

GLOBAL - Novartis, the pharmaceutical giant, is gearing up to launch a review of its estimated US$600 million global media business.

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Sara Lee calls US$200m global media review
Mar 21, 2011
Katherine Levy

Sara Lee calls US$200m global media review

GLOBAL - Sara Lee is reviewing its estimated US$200 million international media planning and buying business for its bakery and beverage division.

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Warner Bros adds movie service to Facebook
Mar 9, 2011
Katherine Levy

Warner Bros adds movie service to Facebook

GLOBAL - Warner Bros has become the first major studio to launch an online film rental service on Facebook, enabling users to watch a film within the social network site for US$3 or 30 Facebook credits.

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