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IPG Mediabrands appoints Prashant Kumar as new head of Asia-Pacific
Dec 20, 2011
Emily Tan

IPG Mediabrands appoints Prashant Kumar as new head of Asia-Pacific

KUALA LUMPUR - IPG Mediabrands has promoted its Malaysia CEO, Prashant Kumar, to the role of regional president of world markets — Asia for UM and Initiative starting 4 January.

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Google’s Neal Mohan on the future of display advertising
Dec 15, 2011
Emily Tan

Google’s Neal Mohan on the future of display advertising

Display ads in Asia are going through a renaissance, moving from 'punch-the-monkey' ads to rich, interactive creatives, says Google’s senior vice president of strategy and product development, Neal Mohan.

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FT, WSJ Asia embrace digital channels
Nov 25, 2011
Emily Tan

FT, WSJ Asia embrace digital channels

HONG KONG - Wall Street Journal Asia (WSJ Asia ) and the Financial Times are continuing their roll-out of mobile web apps and social media platforms to reach new and existing readers across Asia.

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AFP turns fortune-teller in SEA Games headline
Nov 21, 2011
Emily Tan

AFP turns fortune-teller in SEA Games headline

JAKARTA - Newswire AFP has taken time sensitivity to a whole new level by anticipating the winner of the Southeast Asia Games 2011 football final more than a day before the match is scheduled to take place.

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Fox launches premium movie channel and on-demand online player
Nov 1, 2011
Emily Tan

Fox launches premium movie channel and on-demand online player

HONG KONG – Next January, Fox International Channels (FIC) will be launching a new pay-TV channel in Asia, Fox Movies Premium (FMP) and an online pay-TV streaming platform, Fox Movies Premium Play.

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Mediacom Australia wins back Westpac
Oct 10, 2011
Emily Tan

Mediacom Australia wins back Westpac

SYDNEY - Mediacom Australia has won Westpac's media account after a three-way pitch with incumbent agency OMD, and UM.

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Economist taps into Asia’s luxury advertising market with Intelligent Life
Oct 6, 2011
Emily Tan

Economist taps into Asia’s luxury advertising market with Intelligent Life

HONG KONG - The Economist will be launching its culture and lifestyle title Intelligent Life on 29 October as a quarterly supplement in Hong Kong, Singapore, India and North America.

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New Zealand, Hong Kong top TV regulators: CASBAA report
Sep 28, 2011
Magz Osborne, Emily Tan

New Zealand, Hong Kong top TV regulators: CASBAA report

ASIA-PACIFIC – New Zealand and Hong Kong have emerged as the markets with the most favourable pay-TV regulation in the region, according to a report released today.

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BE Asia 2011: What Asia’s business leaders are choosing to read, watch and buy
Sep 27, 2011
Emily Tan

BE Asia 2011: What Asia’s business leaders are choosing to read, watch and buy

ASIA-PACIFIC: While increasing numbers of Asia’s business elite are accessing media content digitally, almost all still opt to read print (98 per cent) and watch television (81 per cent) on a monthly basis, according to the 2011 BE Asia Survey.

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BNI picks Spark Communications as AOR in Indonesia
Sep 20, 2011
Emily Tan

BNI picks Spark Communications as AOR in Indonesia

JAKARTA - Media agency Spark Communications, a division of Starcom MediaVest Group (SMG), has been appointed by BNI (Bank Negara Indonesia) as agency-of-record.

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Can the Malay Mail move from a free to a paid model?
Sep 15, 2011
Emily Tan

Can the Malay Mail move from a free to a paid model?

PETALING JAYA – One of Malaysia’s oldest newspapers, The Malay Mail, announced yesterday that it would be moving from a free afternoon paper to a paid morning title. But will the new business model work?

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P&G awards Southeast Asia account to MediaCom
Sep 12, 2011
Emily Tan

P&G awards Southeast Asia account to MediaCom

SINGAPORE - FMCG giant Procter & Gamble (P&G) has awarded its media account across five Southeast Asian markets to GroupM's MediaCom. The markets awarded are Singapore, Malaysia, Indonesia, Vietnam and Thailand.

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KFC calls for 'all-new agency' media pitch
Aug 18, 2011
Emily Tan, Racheal Lee

KFC calls for 'all-new agency' media pitch

KUALA LUMPUR – KFC Malaysia, which recently shifted its creative duties to BBDO/Proximity, has called for an 'all-new agency' media pitch.

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Air Asia returns to Carat
Aug 17, 2011
Emily Tan

Air Asia returns to Carat

KUALA LUMPUR - Air Asia has switched its Malaysia media account back to Aegis Group's Carat Malaysia without a pitch.

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Clugston to leave R3 for Mediabrands
Aug 17, 2011
Emily Tan

Clugston to leave R3 for Mediabrands

SINGAPORE - David Clugston, currently regional business consultant for consultancy R3, will be leaving after this week to join Mediabrands as its regional head of analytics, based in Singapore.

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Fair & Lovely Malaysia – from insecurity to empowerment
Aug 15, 2011
Emily Tan

Fair & Lovely Malaysia – from insecurity to empowerment

KUALA LUMPUR - Still trying to distance itself from the controversies of almost a decade ago, Unilever Malaysia's latest campaign for Fair & Lovely is more about empowerment than skin-whitening.

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Aegis concludes sale of Synovate to Ipsos for US$857.5m
Jul 28, 2011
Emily Tan

Aegis concludes sale of Synovate to Ipsos for US$857.5m

LONDON - Aegis Group announced yesterday that it had agreed the sale of its market research business Synovate, excluding scan data services business Aztec Ipsos for an enterprise value of US$857.5 million (GBP525 million). Ipsos is now the third largest market reseacher in the world.

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L'Oreal shortlists four media agencies for Malaysia account
Jul 26, 2011
Emily Tan

L'Oreal shortlists four media agencies for Malaysia account

KUALA LUMPUR - L'Oreal Malaysia has shortlisted four agencies: Maxus, Optimedia, Zenith and incumbent Media PI, for its ongoing pitch, which was called as part of its regional media review.

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Ipsos acquisition of Synovate likely to conclude by end of August
Jul 22, 2011
Emily Tan

Ipsos acquisition of Synovate likely to conclude by end of August

GLOBAL - French market researcher Ipsos and media group Aegis are likely to conclude the sale of Aegis' research arm Synovate to the exclusion of recent bids by two private equity firms, say sources close to the negotiations.

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MTV Asia appoints manager of marketing partnerships in Malaysia
Jul 8, 2011
Emily Tan

MTV Asia appoints manager of marketing partnerships in Malaysia

KUALA LUMPUR: MTV Asia has hired Fox International's marketing manager, Tengku Shamel Tengku Asri, as manager of marketing partnerships, to be based in Malaysia.

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