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Tech dominates India's top 100 brands, FMCG names struggle
Jul 28, 2019
Raahil Chopra, Prasad Sangameshwaran

Tech dominates India's top 100 brands, FMCG names struggle

An analysis of India's top 100 brands, according to consumers. Which made significant gains in 2019, and which lost their stripes?

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For brands in India, is cricket the ticket, or a sticky wicket?
Jul 28, 2019
Raahil Chopra

For brands in India, is cricket the ticket, or a sticky wicket?

'When in doubt, use cricket' is a truism in India. But according to the performance of heavy sponsors like Oppo and Vivo on our list of India's top brands, it may be time for a re-think.

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#MeToo scandal was unfortunate, but we are committed to India: Gordon Bowen
Apr 15, 2019
Raahil Chopra

#MeToo scandal was unfortunate, but we are committed to India: Gordon Bowen

We caught up with the founder of mcgarrybowen and CCO of Dentsu Aegis Network on the sidelines of Goafest 2019

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'Playing catch up leads to innovations': La Liga India head
Jan 21, 2019
Raahil Chopra

'Playing catch up leads to innovations': La Liga India head

In a chat with Campaign India, La Liga's India head talks about how the league is looking to interact with the Asian football fan, early kick-off times, Cristiano Ronaldo, Facebook and more.

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'Make every interaction matter': Havas' Jason Jercinovic
Sep 22, 2016
Raahil Chopra

'Make every interaction matter': Havas' Jason Jercinovic

The global head of marketing innovation spoke about how 'cognitive' can help brands.

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'It is important for all sports teams to operate like brands': Valencia CF's Peter Draper
Sep 22, 2016
Raahil Chopra

'It is important for all sports teams to operate like brands': Valencia CF's Peter Draper

Iris Worldwide's Grant Hunter and Ross Henderson were joined by Valencia CF's Peter Draper to discuss how 'the game has changed'

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