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How CMOs and CIOs can join up
Sep 3, 2013
Matthew Carlton

How CMOs and CIOs can join up

The marketing and technology functions need to approach each other differently in order to move forward.

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New-breed market research: Fast, focused and always on
May 12, 2013
Matthew Carlton

New-breed market research: Fast, focused and always on

Brands are now turning to quicker and simpler digital media research methods to gain rapid and continuous insight.

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