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Travel brands, know your place
May 24, 2019
Richard Curtis

Travel brands, know your place

The global travel sector is reaching a confusing saturation point, so winning brands must differentiate through experience, says FutureBrand's APAC CEO.

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A rise in off-shoring: How Nestlé slashed production costs by as much as 80%
May 24, 2019
Oliver McAteer

A rise in off-shoring: How Nestlé slashed production costs by as much as 80%

More advertisers are experimenting with content hubs all over the world to drive efficiency and cut major costs in a move that could eventually put production companies at the top of adland's food chain.

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D&AD winners: BWM Dentsu Sydney gets a Black Pencil
May 23, 2019
Staff Reporters

D&AD winners: BWM Dentsu Sydney gets a Black Pencil

'Project revoice' is one of six Black Pencil winners worldwide. Here's all the APAC winners.

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Times of India makes space for 'Out & Proud' announcements
May 23, 2019
Ad Nut

Times of India makes space for 'Out & Proud' announcements

Paper confronts lack of acceptance for LGBTQ people using an old format: The classified ad.

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MediaWorks 2019: Grab challenges young marketers
May 23, 2019
Staff Reporters

MediaWorks 2019: Grab challenges young marketers

At the 14th annual intensive training exercise for young media professionals, Grab has delivered a brief about raising awareness of its mobile wallet across SEA.

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Warc announces Effective Innovation winners
May 23, 2019
Staff Reporters

Warc announces Effective Innovation winners

DDB New Zealand's 'Re:scam' picks up another award, while McCann Worldgroup India wins three prizes.

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What China's changing design aesthetic tells us
May 23, 2019
René Chen, Nina Kong

What China's changing design aesthetic tells us

After decades without a quintessential, representative design sense, modern China has a spirit so acute and unique that it can finally be captured through design.

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Control vs Exposed moves into APAC
May 22, 2019
Faaez Samadi

Control vs Exposed moves into APAC

Agency opens first regional office in Singapore.

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GroupM appoints Vietnam CEO
May 22, 2019
Faaez Samadi

GroupM appoints Vietnam CEO

Neil Hardwick joins from network’s European operations.

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Dentsu Aegis’ next chapter involves much more Dentsu
May 22, 2019
Robert Sawatzky

Dentsu Aegis’ next chapter involves much more Dentsu

EXCLUSIVE: DAN’s new APAC chairman Takaki Hibino outlines his vision to bring Dentsu Aegis closer to Dentsu Inc., and explains why no one should fear it.

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Apple named Cannes Lions Creative Marketer of the Year 2019
May 22, 2019
Fayola Douglas

Apple named Cannes Lions Creative Marketer of the Year 2019

Tech giant to be recognised for sustained creative excellence.

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Come on brands, throw your weight around
May 21, 2019
Matthew Miller

Come on brands, throw your weight around

Cathay Pacific's rejected same-sex ad shows that promoting inclusivity and equality is not just about statements and policies. Or ads. Sometimes it's about pushing those who need a push.

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How Facebook, HP, Spotify, Visa confront workplace diversity: Women Leading Change
May 21, 2019
Staff

How Facebook, HP, Spotify, Visa confront workplace diversity: Women Leading Change

The 2019 Women Leading Change conference offers a full-day, action-oriented programme designed to equip business leaders with roadmaps to strategically shift work culture.

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Red2 Digital service aims to drive visibility in ecommerce marketplaces
May 21, 2019
Matthew Miller

Red2 Digital service aims to drive visibility in ecommerce marketplaces

Goal is to "supercharge" brands' ecommerce potential on big sites including Shopee, Lazada and Amazon, as well as smaller players, according to the agency.

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Taco Bell to open Mexican-themed resort
May 21, 2019
Kim Benjamin

Taco Bell to open Mexican-themed resort

Hotel launches in August.

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Bob Greenberg and John Hegarty join forces at Whalar
May 21, 2019
Omar Oakes

Bob Greenberg and John Hegarty join forces at Whalar

R/GA founder is now vice-chairman at social influencer 'dating service'.

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Can better stock pictures eliminate stereotypes?
May 21, 2019
Olivia Parker

Can better stock pictures eliminate stereotypes?

Stock picture houses and media companies are making more efforts to use photos that represent a broader spectrum of people, particularly women, than they have in the past. But while this could have big implications for advertising, there may still be a lot of work to do.

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BT mocked for 'generic' brand logo
May 20, 2019
Omar Oakes

BT mocked for 'generic' brand logo

"The new identity signifies change, but it positions and displays BT as another generic, unemotive brand."

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Move and win roundup: Week of May 20, 2019
May 20, 2019
Staff Reporters

Move and win roundup: Week of May 20, 2019

Reuter Communications, Ruder Finn, Porsche, Publicis Media, UM China, Craft, Grey, VMLY&R, Ada, Digitas, Lotame, Bonsey Jaden, and more, in our weekly collection of people moves and account news.

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Here's your 2019 PR Awards Asia shortlist
May 17, 2019
Staff Reporters

Here's your 2019 PR Awards Asia shortlist

The jury has shortlisted 283 entries for the awards, which take place June 12 in Hong Kong.

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