Articles: 1 Results Filter results»
Order By: Latest
Premium
Marketing to Japan's insecure generation
Nov 27, 2016
John Woodward , Yutaka Tsuda

Marketing to Japan's insecure generation

Having grown up online, young Japanese see their smartphones as an extension of their physical being, and follow an intricate etiquette governing social interaction.

Filter results

Date

Article Type

Site Category

Author