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CNY 'great migration' equals opportunity for mobile-savvy marketers
Jan 29, 2018
Helen Roxburgh

CNY 'great migration' equals opportunity for mobile-savvy marketers

With millions of trips made by road, rail and sea, the Lunar New Year holiday has created a captive mobile audience for marketers.

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Where CMOs will spend in 2018
Jan 15, 2018
Helen Roxburgh

Where CMOs will spend in 2018

Technology investments can be hit-or-miss and digital advertising still has its issues. But don’t expect any slowdown in money flows to digital and data analytics this year.

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