Travel booking site Hotels.com introduced a new mascot to differentiate itself in the crowded market.
Twitter APAC's business marketing head sees a competitive advantage on brand safety and vows to keep it as news and live events figure prominently in future.
Our listicle-based look back at the year in APAC marketing and communications continues, with the biggest deals of the year.
Facebook has taken corrective steps to punish brands trying to game its algorithm for ranking high in newsfeeds.
TicToc squarely aimed at today’s on-the-move, mobile news readers.
A smatter of data points from the latest Smaato report shows that mobile ad spending in the APAC region continues to grow.
Two updates to Google AdWords bring advertisers closer to their intended audiences.
Some brand ambassadorships—such as Dior’s recruitment of Angelababy and Zhao Liying—have been met with raised eyebrows from Chinese consumers.
The app includes templates and guides to help creators of varying experiences get started with AR.
A weekly collection of notable people moves and account news.
In Japan, the agency sees Friday afternoons off as a cue to work more efficiently.
The majority of agencies are working with only the information that their clients provide or in combination with external third-party data. How efficient is this?
CRM and digital specialist to become more fully integrated into FCB’s China offerings
This is the home page for Campaign Asia-Pacific's 2017 Agency of the Year and Agency Network of the Year Awards: Shortlists, winner lists, award show information, photos and videos.
Here is the winner list for the Southeast Asia region in the 2017 Campaign Asia-Pacific Agency of the Year awards.
Here is the winner list for the Australia / New Zealand region in the 2017 Campaign Asia-Pacific Agency of the Year awards.
Here is the winner list for the 2017 Campaign Asia-Pacific Agency Network of the Year awards.
A closer look at the people and teams who won top honours in the 2017 Agency Network of the Year Awards
Mindshare and Ogilvy make up bulk of network’s 27 awards in the region.
Iris was appointed as global brand strategy and creative agency for TV, out of home and digital, following a competitive pitch.