As yet another scandal involving media agency transparency rocks the industry, clients are looking for ways to ensure that they can trust the agencies they work with.
New CEO for NagaDDB insists that no personnel "have been asked to leave".
Launch of a Mexican-themed rice wrap has led to a campaign comprising an equally unusual combination of ideas.
Asia wins three Bronze Lions for Digital Craft and three Product Design Lions
Look away and digital marketing in China changes. All this week, leading up to the Digital 360 conference in Shanghai and the launch of the 2016 China Digital A-List, we look at what’s being phased out and what the next big thing is.
HONG KONG - Shangri-La Hotels and Resorts has appointed a "fully integrated agency team" to be led by DigitasLBI as its agency of record.
HONG KONG – After maintaining a low-profile existence for six years, UK-based programmatic solutions provider Addition+ is launching an ambitious expansion plan in Asia after opening offices in Beijing, Hong Kong and Singapore.
SINGAPORE - Benedict Hayes, EVP of iProspect India, has joined programmatic solutions provider Sociomantic Labs, as MD for Southeast Asia and India.
ASIA-PACIFIC - MEC has appointed Antony Yiu as head of digital for North Asia, and Siddharth Surana, from Havas Media, as head of digital for South and Southeast Asia.
YANGON - Ooredoo, Myanmar's second-largest telco, has chosen all new agencies across its creative, digital, media and PR accounts following an 18-agency review across the four disciplines.
KUALA LUMPUR - Faced with stagnant sales, online fashion and beauty retailer FashionValet engaged Sociomantic Labs to put its limited marketing budget to good use.
SINGAPORE - Hari Shankar has left his role heading search and display as regional senior manager with Paypal Asia-Pacific, for a dual post with Havas Media Group as regional MD for Ecselis and head of paid digital strategy.