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How to avoid being
Nov 21, 2016
Emily Tan

How to avoid being "the next Toyota"

As yet another scandal involving media agency transparency rocks the industry, clients are looking for ways to ensure that they can trust the agencies they work with.

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Naga DDB Malaysia refutes Tribal shutdown rumours
Sep 1, 2016
Emily Tan, Byravee Iyer

Naga DDB Malaysia refutes Tribal shutdown rumours

New CEO for NagaDDB insists that no personnel "have been asked to leave".

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Blindfolded celebs beat a rice wrap pinata on FB for KFC Malaysia
Aug 10, 2016
Emily Tan

Blindfolded celebs beat a rice wrap pinata on FB for KFC Malaysia

Launch of a Mexican-themed rice wrap has led to a campaign comprising an equally unusual combination of ideas.

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Cannes 2016: Digital Craft and Product Design winners
Jun 21, 2016
Emily Tan

Cannes 2016: Digital Craft and Product Design winners

Asia wins three Bronze Lions for Digital Craft and three Product Design Lions

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Digital China: What’s old and what’s new
Apr 18, 2016
Emily Tan

Digital China: What’s old and what’s new

Look away and digital marketing in China changes. All this week, leading up to the Digital 360 conference in Shanghai and the launch of the 2016 China Digital A-List, we look at what’s being phased out and what the next big thing is.

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Shangri-La appoints DigitasLBI to lead global team of agencies
Mar 24, 2016
Emily Tan

Shangri-La appoints DigitasLBI to lead global team of agencies

HONG KONG - Shangri-La Hotels and Resorts has appointed a "fully integrated agency team" to be led by DigitasLBI as its agency of record.

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UK programmatic agency quietly launches in three Asian markets
Feb 12, 2016
Emily Tan

UK programmatic agency quietly launches in three Asian markets

HONG KONG – After maintaining a low-profile existence for six years, UK-based programmatic solutions provider Addition+ is launching an ambitious expansion plan in Asia after opening offices in Beijing, Hong Kong and Singapore.

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iProspect's Ben Hayes moves to Sociomantic
Feb 11, 2016
Emily Tan

iProspect's Ben Hayes moves to Sociomantic

SINGAPORE - Benedict Hayes, EVP of iProspect India, has joined programmatic solutions provider Sociomantic Labs, as MD for Southeast Asia and India.

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MEC appoints two new digital leaders for Asia-Pacific
Feb 4, 2016
Emily Tan

MEC appoints two new digital leaders for Asia-Pacific

ASIA-PACIFIC - MEC has appointed Antony Yiu as head of digital for North Asia, and Siddharth Surana, from Havas Media, as head of digital for South and Southeast Asia.

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Ooredoo Myanmar settles creative, digital, media and PR agencies
Jan 28, 2016
Emily Tan

Ooredoo Myanmar settles creative, digital, media and PR agencies

YANGON - Ooredoo, Myanmar's second-largest telco, has chosen all new agencies across its creative, digital, media and PR accounts following an 18-agency review across the four disciplines.

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Case Study: How an online retailer turned sales around with programmatic
Jan 26, 2016
Emily Tan

Case Study: How an online retailer turned sales around with programmatic

KUALA LUMPUR - Faced with stagnant sales, online fashion and beauty retailer FashionValet engaged Sociomantic Labs to put its limited marketing budget to good use.

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Hari Shankar leaves Paypal for Havas Media Group's Ecselis
Jan 13, 2016
Emily Tan

Hari Shankar leaves Paypal for Havas Media Group's Ecselis

SINGAPORE - Hari Shankar has left his role heading search and display as regional senior manager with Paypal Asia-Pacific, for a dual post with Havas Media Group as regional MD for Ecselis and head of paid digital strategy.

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