SYDNEY - Wunderman has opened a specialist promotions division to expend the growing opportunities in the promotional digital space.
SHANGHAI – Rovio, creator of the mobile game Angry Birds, has announced a partnership with the mobile advertising network, Madhouse, in China.
KUALA LUMPUR - Friso is using Facebook in a unique digital campaign to engage the attention of mothers in Malaysia.
A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.
HONG KONG – The Economist has launched its “World in Figures” application on iPhone and iPod, based on The Economist’s print publication of the same name.
SYDNEY - After several months of upgrading work, Subaru Australia, together with Isobar, has launched a new website and digital platform.
BANGKOK - Online property portal group PropertyGuru has added to its portfolio of websites with the purchase, of Thailand-based DDProperty.com.
SINGAPORE – Unilever’s LUX brand has made its first foray into the world of social gaming through a tie-in with Farmville Chinese creating a limited-edition event called, ‘LUX Fantastical Manor.’
HONG KONG – Yesterday Cathay Pacific, HSBC and Ocean Park were voted Hong Kong’s most emotionally appealing brands at the 9th Yahoo Emotive Brand Awards.
SINGAPORE - BreadTalk Singapore has appointed Webpuppies as its exclusive digital marketing and management partner.