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New Business League: October 2016 update
Dec 21, 2016
Staff Reporters

New Business League: October 2016 update

Publicis and Zenith move up while Isobar, McCann, PHD and OMD shift down.

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New Business League: September 2016 update
Dec 5, 2016
Staff Reporters

New Business League: September 2016 update

Mindshare vaults up the media table, Isobar displaces McCann in creative.

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Photos: Standard Chartered Arts in the Park
Nov 16, 2016
Staff Reporters

Photos: Standard Chartered Arts in the Park

TBWA launches VR game for children to create their own versions of Midsummer Night's Dream.

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New Business League: August 2016 update
Oct 20, 2016
Staff Reporters

New Business League: August 2016 update

Isobar, JWT, Zenith, Mindshare, MEC and Havas make gains.

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New Business League: July 2016 update
Sep 9, 2016
Staff Reporters

New Business League: July 2016 update

Publicis, TBWA and Havas Media make gains.

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Danny Searle replaces Ali Shabaz as Spikes Asia jury president
Aug 11, 2016
Staff Reporters

Danny Searle replaces Ali Shabaz as Spikes Asia jury president

BBDO Asia creative chief takes on the role of jury president for the Outdoor and Radio category.

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Tech startups: Rise of China’s silicon dragons
Jul 28, 2016
Staff Reporters

Tech startups: Rise of China’s silicon dragons

China’s internet players are shifting the centre of gravity in the global digital economy.

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Porsche continues partnership with WTA for Singapore finals
Jul 19, 2016
Staff Reporters

Porsche continues partnership with WTA for Singapore finals

Porsche is the official automotive partner of the BNP Paribas WTA Finals Singapore, presented by SC Global, for the second year in a row.

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New Business League: April 2016 update
Jun 7, 2016
Staff Reporters

New Business League: April 2016 update

Ogilvy and OMD remain top, but new creative and media agencies join the ranks of top 10.

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Asia-Pacific YouTube Ads Leaderboard: May 2016
Jun 2, 2016
Staff Reporters

Asia-Pacific YouTube Ads Leaderboard: May 2016

A tale of mother's love from Nestle Philippines tops this month's list, which also includes Sony, Axe, Tung-I Noodle and Etude.

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New Business League: March 2016 update
May 5, 2016
Staff Reporters

New Business League: March 2016 update

Ogilvy and OMD secure the top spots again, but both the creative and media leagues include new entrants in the top 10.

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Nielsen charts popularty of VOD in China, HK, Taiwan
Apr 18, 2016
Staff Reporters

Nielsen charts popularty of VOD in China, HK, Taiwan

Nielsen's Global Video-on-Demand Survey polled more than 30,000 online respondents in 61 countries to gauge sentiment about VOD viewing and advertising methods. The selected charts and captions below deliver some highlights for APAC as a whole, China, Hong Kong and Taiwan

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New Business League: February 2016 update
Apr 5, 2016
Staff Reporters

New Business League: February 2016 update

TBWA and Vizeum jump up into the top five of the rankings, while Ogilvy and OMD maintain their places at the top.

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Digital China: Attitudes toward mobile and video ads, triggers for online purchases
Feb 17, 2016
Staff Reporters

Digital China: Attitudes toward mobile and video ads, triggers for online purchases

Research snapshots from iResearch, OMD, KPMG and AdMaster provide detail about the online lives of Chinese consumers. Please see the related link at the bottom of the page for additional detail.

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Digital China: Snapshots of life lived online
Feb 17, 2016
Staff Reporters

Digital China: Snapshots of life lived online

Infographics drawn from a variety of sources give an overview of China’s digital landscape, including receptivity toward mobile and video ads, triggers for online purchases, details on video consumption and more.

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Dentsu Aegis consolidates APAC operations with SEA team exit
Jan 22, 2016
Staff Reporters, Emily Tan

Dentsu Aegis consolidates APAC operations with SEA team exit

SINGAPORE - In a bid to cut “duplicate costs”, Dentu Aegis Network (DAN) has consolidated its operations in Asia Pacific, with four Southeast Asian leads exiting the business.

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Inbound marketing: Marketers seek pull factor
Jan 8, 2016
Staff Reporters

Inbound marketing: Marketers seek pull factor

With 2016 upon us, content marketing remains a dominant theme, however overused the word ‘content’ may be. This is for good reason: properties that draw people in, rather than push messages out, are likely to be far more effective at winning them over and ultimately leading them to spend. Research from HubSpot, a marketing and sales software provider specialising in the field of inbound marketing, examines the state of play of content, why it’s used and broader client demands in Asia as part of a global survey that canvassed nearly 4,000 marketer respondents online.

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New Business League: November 2015 update
Jan 7, 2016
Staff Reporters

New Business League: November 2015 update

Leo Burnett and JWT switch positions in creative, while PHD takes the top media spot and Mindshare rises five places.

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