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Unboxing videos and cosplaying grown-ups are the new kids’ TV
Apr 20, 2017
Veronica Marquez, Ana Turco-Rivas

Unboxing videos and cosplaying grown-ups are the new kids’ TV

What to make of a sudden interest among adults in revisiting and indulging in children’s content?

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Emoji as financial 'statements': What brands can learn from Venmo
Aug 18, 2016
Veronica Marquez, Ana Turco-Rivas

Emoji as financial 'statements': What brands can learn from Venmo

It is tempting to look at emoji as merely cute digital icons. However, marketers could learn a lot from them, especially when related to financial transactions.

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If a bot hasn't chatted you up yet, one will soon
Jul 14, 2016
Veronica Marquez

If a bot hasn't chatted you up yet, one will soon

Tay.ai was a jerk, but future chatbots could make decent helpers and serve brands' needs as well.

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