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Brands must reckon with changing gender dynamics in China
Oct 9, 2011
Jolene Otremba

Brands must reckon with changing gender dynamics in China

CHINA - The old stereotypes and gender codes for men and women in China no longer apply. New ways that audiences are looking at the sexes are also posing significant challenges for marketers and advertisers.

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Asia-Pacific's Top 1000 brands
Jun 29, 2011
Jolene Otremba

Asia-Pacific's Top 1000 brands

The annual top 1000 brands report identifies the brands that are resonating the strongest with consumers in 10 markets across the region, including China, India, Hong Kong, Taiwan, Singapore, Japan, Korea, Malaysia, Thailand and Australia.

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