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From AI to Z-scores: What marketers should know about artificial intelligence
Sep 6, 2017
Olivier Maugain , Wang Lu

From AI to Z-scores: What marketers should know about artificial intelligence

The term AI, if misinterpreted, may lead to overhype similar to the dot-com era. Wang Lu and Olivier Maugain of Publicis Media equip you with some AI and machine-learning fundamentals.

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