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Spikes Asia 2015: Healthcare arrives in age of 'nowness'
Aug 6, 2015
Vineet Vijayraj Thapar

Spikes Asia 2015: Healthcare arrives in age of 'nowness'

Vineet Vijayraj Thapar of Digitas Health, president of the healthcare jury for Spikes Asia 2015, argues that the industry he services, long seen as a creative desert, now demands original, brand-centric thinking.

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