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Maxus wins L’Oreal’s US$59.6 million media business in Thailand
Dec 19, 2010
Unknown Unknown, Angelia Seetoh

Maxus wins L’Oreal’s US$59.6 million media business in Thailand

BANGKOK – Maxus has picked up L’Oreal Thailand’s estimated 1.8 billion Baht (US$59.64 million) media business following a pitch that included incumbent ZentithOptimedia.

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Maxus wins L’Oreal’s US$59.6 million media business in Thailand
Dec 19, 2010
Unknown Unknown, Angelia Seetoh

Maxus wins L’Oreal’s US$59.6 million media business in Thailand

BANGKOK – Maxus has picked up L’Oreal Thailand’s estimated 1.8 billion Baht (US$59.64 million) media business following a pitch that included incumbent ZentithOptimedia.

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OgilvyOne Thailand appoints Maureen Tan as MD
Dec 16, 2010
Unknown Unknown

OgilvyOne Thailand appoints Maureen Tan as MD

BANGKOK - OgilvyOne Asia-Pacific has appointed Maureen Tan as managing director of OgilvyOne Thailand. She replaces Supavadee Tantiyanon who assumes a regional consultancy role with OgilvyOne in Southeast Asia. Both appointments are effective immediately.

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OgilvyOne Thailand appoints Maureen Tan as MD
Dec 16, 2010
Unknown Unknown

OgilvyOne Thailand appoints Maureen Tan as MD

BANGKOK - OgilvyOne Asia-Pacific has appointed Maureen Tan as managing director of OgilvyOne Thailand. She replaces Supavadee Tantiyanon who assumes a regional consultancy role with OgilvyOne in Southeast Asia. Both appointments are effective immediately.

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Dentsu Media wins Indosat’s US$20 million media business
Dec 15, 2010
Unknown Unknown

Dentsu Media wins Indosat’s US$20 million media business

JAKARTA – Dentsu Media Indonesia has picked up telco giant Indosat’s media business following a major pitch.

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Vietnam Tourism to boost advertising to Asia and Europe
Dec 13, 2010
Unknown Unknown

Vietnam Tourism to boost advertising to Asia and Europe

HANOI – Vietnam’s booming tourism industry has plans to increase advertising activities throughout Asia and Europe, as it gears up for bumper visitor numbers over Christmas and New Year.

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UPDATE: Tiger Beer's multi-million dollar campaign for Lunar New Year 2011
Dec 12, 2010
Unknown Unknown

UPDATE: Tiger Beer's multi-million dollar campaign for Lunar New Year 2011

SINGAPORE – Tiger Beer has launched a multi-million dollar ‘Ju’ 360-campaign, celebrating ‘Togetherness ‘ leading up to Singapore’s biggest ever dinner gathering at Lunar New Year.

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Ad-funded programming on the rise : ATF
Dec 8, 2010
Unknown Unknown

Ad-funded programming on the rise : ATF

SINGAPORE – Content owners are seeing increased interest in ad-funded programming (AFP), and agency attendance is on the up, with Dentsu and OMG’s Fuse among those attending Asia TV Forum this year.

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China and India, TV and internet set for biggest ad growth : Magnaglobal
Dec 7, 2010
Unknown Unknown

China and India, TV and internet set for biggest ad growth : Magnaglobal

GLOBAL – IPG’s Magnaglobal has upgraded its forecast for media suppliers around the world to grow 2011 ad revenues by +5.4 per cent to total US$412 billion on a constant currency basis, above previously published expectations of +4.2 per cent.

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Lukewarm response to Malaysia's first Islamic TV station Al Hijrah
Dec 7, 2010
Unknown Unknown

Lukewarm response to Malaysia's first Islamic TV station Al Hijrah

KUALA LUMPUR – On the occasion of Islamic New Year, Islamic channel TV Al Hijrah was launched to the Malaysian nation by Prime Menteri Datuk Seri Najib Tun Razak.

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Asia TV Forum anticipates 15 per cent growth
Dec 6, 2010
Unknown Unknown

Asia TV Forum anticipates 15 per cent growth

SINGAPORE - The Asia Television Forum (ATF), one of the region’s leading content markets, expects a 15 per cent rise in overall participation when it takes place here in Singapore from 8 to 10 December 2010.

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Kevin Dickie to head content group at Discovery Networks
Dec 6, 2010
Unknown Unknown

Kevin Dickie to head content group at Discovery Networks

SINGAPORE - Discovery Networks Asia-Pacific (DNAP) has been appointed Kevin Dickie as senior vice-president for its newly created content group in Singapore.

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Fairfax Media CEO steps down
Dec 6, 2010
Unknown Unknown

Fairfax Media CEO steps down

SYDNEY – Brian McCarthy, chief executive and MD of Fairfax Media, has resigned from the company, effective immediately. The company’s print and online publications include The Sydney Morning Herald, The Age and The Australian Financial Review.

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Admax Network appoints Fiona Tate director of ad operations
Dec 5, 2010
Unknown Unknown

Admax Network appoints Fiona Tate director of ad operations

SINGAPORE - Online ad network, Admax Network, has appointed Fiona Tate head of technology and product development across the DMS group of companies.

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Carat Hong Kong wins Pernod Ricard Asia
Dec 1, 2010
Unknown Unknown

Carat Hong Kong wins Pernod Ricard Asia

HONG KONG - Pernod Ricard Asia has confirmed the appointment of Carat Hong Kong for its regional media planning and buying duties, following a competitive pitch against OMD held in October 2010.

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Campaign Asia-Pacific to partner with Ice-TV for reality show The Ad Break
Dec 1, 2010
Unknown Unknown

Campaign Asia-Pacific to partner with Ice-TV for reality show The Ad Break

ASIA-PACIFIC – Haymarket Media, in partnership with Ice-TV, has announced that Campaign Asia-Pacific is the official media partner for the new pan-regional reality programme The Ad Break.

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UPDATE: AIA CMO Chris Wei resigns, Paul Groves his replacement
Dec 1, 2010
Unknown Unknown

UPDATE: AIA CMO Chris Wei resigns, Paul Groves his replacement

SINGAPORE – Christopher Wei, EVP and group CMO of American International Assurance Company (AIA), is leaving the company to become group CEO of Great Eastern Holdings. Paul Groves will be Wei's replacement, effective 12 January 2011.

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PepsiCo Australia appoints Match for media strategy
Nov 30, 2010
Unknown Unknown

PepsiCo Australia appoints Match for media strategy

SYDNEY – PepsiCo Australia has appointed independent locally-owned Match Media to handle its media strategy, following an agency review involving several agencies.

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Mediacom taps Rebecca Ashby for regional client services role
Nov 29, 2010
Unknown Unknown

Mediacom taps Rebecca Ashby for regional client services role

SINGAPORE – Mediacom has appointed Rebecca Ashby as APAC client services director.

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Obesity figures prompt renewed call for junk food ad ban in Singapore
Nov 28, 2010
Unknown Unknown

Obesity figures prompt renewed call for junk food ad ban in Singapore

SINGAPORE – The latest statistics showing diabetes rising to a 12-year high have led health minister Khaw Boon Wan to back the Health Promotion Board’s plans to curb fast-food advertising, particularly to children.

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