By 2020, AI and UI advancements will set content free from linear imprisonment. Are you 2020-proof?
Endurance training, high-intensity interval training and functional training: These are fitness routines that might (or might not) also be sources of inspiration for mobile marketing, writes Triveni Rajagopal.
Mystified about how to employ digital video in marketing? Try thinking of it as the love child of old-school cinema and television, growing up in a new-school technology world.
The POE (paid, owned, earned) model no longer fits today's reality, according to Unilever digital marketer Triveni Rajagopal, who advocates a PPP (paid, paid, paid) approach.