Dentsu and BBDO swap places on the creative list, while ZenithOptimedia returns to the media top-10 and Universal McCann jumps six spots.
Major news, silly campaigns, behind-the-scenes videos, famous faces, exclusive features, award winners and everything in between: here are the top 25 most-read pieces of Campaign Asia-Pacific content in 2015.
The year's 10 top tittle-tattle tidbits, plus our all-in-fun selection of industry figures who may have been 'separated at birth' from better-known twins.
Our list of the year's most significant launches includes ventures with implications for online media, sports marketing, viral videos, social-media crisis management and Asia-based startups.
Sometimes, it's not you, it's them. You made a go of it, you did your best, but things... just didn't work out. Here are five of the year's biggest industry breakups.
Some serious shuffling took place amongst regional leadership at many agencies this year. Here's our list of the top 5 appointments, and some choice comments came along with them.
This is the one place you'll find everything about Campaign Asia-Pacific's 2015 Agency of the Year and Agency Network of the Year Awards: Shortlists, winner lists, award show information, photos and videos.
Japan is famed for its unique perspective. Sometimes, odd equals genius. Other times, it just equals odd. Here we present an assortment of work at both ends of the spectrum, all of which deserves recognition for sheer originality.
A selection of photos from last night's 2015 Agency of the Year Awards gala dinner in Singapore, including presentation of awards for the Southeast Asia, Japan/Korea and Australia/New Zealand regions as well as the Agency Network of the Year Awards. Please see the linked articles at the bottom of the page for full lists of winners and more on the Agency of the Year.
Campaign Asia-Pacific announces the winners of the 2015 Agency Network of the Year awards, presented tonight in Singapore.
Campaign Asia-Pacific announces the winners of the 2015 Agency of the Year awards in the Southeast Asia region, presented tonight in Singapore.
We won't call them the 'worst' campaigns, because the worst campaigns are the ones that no one notices. But these six misguided or poorly-thought-out bits of marketing insanity had us scratching our heads or, in a few cases, muttering 'WTF?'.
The second Content Marketing China Summit this year brought together more than 150 top-level delegates in Shanghai to deliberate on setting practical strategies, creating content for specific platforms and more. Please see the related-article link at the bottom of the page.
A selection of photos from last night's 2015 Agency of the Year Awards for Greater China, which took place in Shanghai. Please see the linked article at the bottom of the page for the list of winners and more on Agency of the Year.
Our annual year-in-review series continues with the APAC-made campaigns that impressed us the most this year.
Campaign Asia-Pacific announces the winners of the 2015 Agency of the Year awards in the Greater China region, presented tonight in Shanghai.
What's the proper timing for using Tinder? What surprising body parts are required in order to work in the industry today? Our list of favourite quotes from 2015 not only answers these questions but also presents proof that we live in a world teeming with tossers who wouldn't know strategy if it hit them on the head.
Campaign Asia-Pacific announces the winners of the 2015 Agency of the Year awards in the South Asia region, presented Monday night in Mumbai.
The Asian Marketing Effectiveness & Strategy Conference & Awards (AMES), slated for 31 May 2016 in Singapore, is now accepting submissions.
From Nikkei buying the FT to Alibaba building out its advertising services, our selection of some of the most significant deals of the year across the media and marketing industries.