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MediaTV Christmas special: The dream job question
Dec 18, 2009
Staff Reporters

MediaTV Christmas special: The dream job question

ASIA-PACIFIC - In MediaTV's final Christmas special, we ask the industry's most prominent players what their dream job would be.

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MediaTV Christmas special: The dream job question
Dec 18, 2009
Staff Reporters

MediaTV Christmas special: The dream job question

ASIA-PACIFIC - In MediaTV's final Christmas special, we ask the industry's most prominent players what their dream job would be.

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MediaTV Christmas special: The dream job question
Dec 18, 2009
Staff Reporters

MediaTV Christmas special: The dream job question

ASIA-PACIFIC - In MediaTV's final Christmas special, we ask the industry's most prominent players what their dream job would be.

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OMD tipped to scoop regional Fonterra brief
Dec 17, 2009
Staff Reporters

OMD tipped to scoop regional Fonterra brief

ASIA-PACIFIC - OMD is believed to have won the regional media duties of New Zealand-based dairy company Fonterra.

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MediaTV Christmas special: The superpower question
Dec 17, 2009
Staff Reporters

MediaTV Christmas special: The superpower question

ASIA-PACIFIC - We asked the industry's best and brightest what superpower they would have.

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MediaTV Christmas special: The superpower question
Dec 17, 2009
Staff Reporters

MediaTV Christmas special: The superpower question

ASIA-PACIFIC - We asked the industry's best and brightest what superpower they would have.

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MediaTV Christmas special: The superpower question
Dec 17, 2009
Staff Reporters

MediaTV Christmas special: The superpower question

ASIA-PACIFIC - We asked the industry's best and brightest what superpower they would have.

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MediaTV: Agency heads review of the year
Dec 16, 2009
Staff Reporters

MediaTV: Agency heads review of the year

ASIA-PACIFIC - MediaTV caught up with the region's agency bosses at the recent Agency of the Year Awards and asked them their thoughts on the past year.

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MediaTV Christmas special: Industry leaders on the spot
Dec 16, 2009
Staff Reporters

MediaTV Christmas special: Industry leaders on the spot

ASIA-PACIFIC - See what happened when we posed our toughest questions to the industry's best and brightest.

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MediaTV Christmas special: Industry leaders on the spot
Dec 16, 2009
Staff Reporters

MediaTV Christmas special: Industry leaders on the spot

ASIA-PACIFIC - See what happened when we posed our toughest questions to the industry's best and brightest.

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MediaTV Christmas special: Industry leaders on the spot
Dec 16, 2009
Staff Reporters

MediaTV Christmas special: Industry leaders on the spot

ASIA-PACIFIC - See what happened when we posed our toughest questions to the industry's best and brightest.

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CASE STUDY: Reaching a lost generation with a treasure hunt
Dec 15, 2009
Staff Reporters

CASE STUDY: Reaching a lost generation with a treasure hunt

Yahoo set out to re-establish its position in the lives of young people in Singapore and Malaysia through a treasure hunt with a twist.

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Ogilvy & Mather's Hong Kong group chairman Royce Yuen departs for role at Fancl
Dec 14, 2009
Staff Reporters

Ogilvy & Mather's Hong Kong group chairman Royce Yuen departs for role at Fancl

HONG KONG - Royce Yuen (pictured), group chairman Ogilvy & Mather Hong Kong is to leave the agency to move to a client-side role after six years in his current position.

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MediaTV: Singapore Tourism Board's marketing strategy
Dec 14, 2009
Staff Reporters

MediaTV: Singapore Tourism Board's marketing strategy

ASIA-PACIFIC - Assistant chief executive at Singapore Tourism Board (STB) Ken Low says STB is in the process of overhauling its digital initiatives in order to strengthen digital to become the "core" of its marketing activities.

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MediaTV: Singapore Tourism Board's marketing strategy
Dec 14, 2009
Staff Reporters

MediaTV: Singapore Tourism Board's marketing strategy

ASIA-PACIFIC - Assistant chief executive at Singapore Tourism Board (STB) Ken Low says STB is in the process of overhauling its digital initiatives in order to strengthen digital to become the "core" of its marketing activities.

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MediaTV: Singapore Tourism Board's marketing strategy
Dec 14, 2009
Staff Reporters

MediaTV: Singapore Tourism Board's marketing strategy

ASIA-PACIFIC - Assistant chief executive at Singapore Tourism Board (STB) Ken Low says STB is in the process of overhauling its digital initiatives in order to strengthen digital to become the "core" of its marketing activities.

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Carat/Isobar, BBH and PHD celebrate wins at 2009 Agency of the Year Awards
Dec 10, 2009
Staff Reporters

Carat/Isobar, BBH and PHD celebrate wins at 2009 Agency of the Year Awards

SINGAPORE - Carat/Isobar, BBH and PHD took home the key prizes at the 2009 Agency of the Year Awards, held in Singapore last night.

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Speakers examine media trends at 2009 Media Thinking Congress
Dec 9, 2009
Staff Reporters

Speakers examine media trends at 2009 Media Thinking Congress

SINGAPORE - Noah Brier, head of strategic planning at Barbarian Group, was first up at the speaker sessions at today's inaugural 2009 Media Thinking Congress held at St Regis in Singapore.

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Sell-out crowd to attend Agency of the Year
Dec 8, 2009
Staff Reporters

Sell-out crowd to attend Agency of the Year

ASIA PACIFIC - This year's Agency of the Year Awards, to be hosted by Media in Singapore tomorrow, has sold out.

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MediaTV: Tourism Australia's marketing strategy
Dec 7, 2009
Staff Reporters

MediaTV: Tourism Australia's marketing strategy

ASIA-PACIFIC - General manager of Tourism Australia in Southeast Asia and the Gulf region Maggie White says that, as the group's marketing strategy shifted toward digital in 2009, focus on TV advertising waned, though print is still a key marketing platform.

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