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Luxury in India growing amidst thorns
Nov 17, 2014
Li Mei Foong

Luxury in India growing amidst thorns

SECTOR STUDY: Despite the nation’s size and tempting wealth, top-end brands aren’t necessarily having an easy time in India. Careful strategy is needed to thrive there.

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Dairy products: Milking the deep pockets of Asia
Nov 3, 2014
Li Mei Foong

Dairy products: Milking the deep pockets of Asia

SECTOR STUDY: Rising incomes and health awareness drive demand for dairy products across the region, but costs and quality concerns mean the right branding is crucial.

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Ogilvy's Sumedi out to break Indonesia’s mould
May 27, 2014
Li Mei Foong

Ogilvy's Sumedi out to break Indonesia’s mould

CREATIVE INTERVIEW: Ogilvy & Mather Indonesia’s new chief creative comes with a wealth of experience and is on a mission to shake up the traditional media-focused industry.

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